amboss · Marketing
BerlinRemote
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Pulled from the employer's career page. Always verify details at the source before applying.
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… CRM expertise to help build and scale impactful lifecycle marketing strategies. The CRM Marketing Manager, US …”
Retention and reactivation programs are core here.
Segment
“… As we continue to invest in growing this segment …”
Looker
“… and experience with data visualization tools such as Looker - Experience with HTML, CSS and javascript-type …”
HubSpot
“… - Knowledge of marketing automation software (e.g. Braze, Hubspot …”
Braze
“… of multi-channel lifecycle journeys (Email, Push, In-App) within Braze …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… CRM expertise to help build and scale impactful lifecycle marketing strategies. The CRM Marketing Manager, US …
Why it matters here: Retention and reactivation programs are core here.
Tools mentioned
… As we continue to invest in growing this segment …
… and experience with data visualization tools such as Looker - Experience with HTML, CSS and javascript-type …
… - Knowledge of marketing automation software (e.g. Braze, Hubspot …
… of multi-channel lifecycle journeys (Email, Push, In-App) within Braze …
Success metrics mentioned
… You will move beyond open rates to analyze LTV …
… key role in driving these efforts, supporting engagement, retention …
… that drive conversion and retention. - Own the reporting suite for CRM performance. You will move …
Responsibility patterns called out
… most important markets. YOU WILL: - Own the end-to-end strategy, implementation, and continuous optimization of multi-channel …
… expertise to help build and scale impactful lifecycle marketing strategies. The CRM Marketing Manager, US Clinicians …
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
02How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
03How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm and retention.
Angle 02
Analytics / reporting angle
If this reflects your real background, emphasize: data warehouse access and tooling stack, metric definitions and reporting cadence, and attribution and forecasting accuracy
Why we suggest this: posting mentions looker and reporting & forecasting.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| CRM Marketing Intern (m/f/d) Berlin, Berlin (Hybrid) | pliant | Lifecycle / CRM | Remote |
|
| Director of Lifecycle & Retention Marketing US - Remote | armracolostrum | Lifecycle / CRM | Remote |
|
| Director, Retention Marketing Remote - United States | thenielsencompany | Lifecycle / CRM | Remote |
|
| [쿠팡] CRM Marketing Manager - Q-commerce (쿠팡이츠) Seoul, South Korea | Coupang, Inc. | Lifecycle / CRM | Onsite |
|
| Email Marketing Manager United States | rubrik | Lifecycle / CRM | Onsite |
|
| Lead, CRM & Retention Marketing Malaysia | bjakcareer | Lifecycle / CRM | Onsite |
|
Up to two reason chips per row; the strongest match is shown first.
amboss
amboss has 3 other live roles on this site right now within the same role category. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
Hi, we’re AMBOSS and we’re searching for a CRM Marketing Manager to support our US Physicians group!
AMBOSS is the copilot for medical professionals, empowering them to provide the best possible care through our learning and clinical decision support tool. Our team brings together care, innovative thinking, and cutting-edge AI medical technology. Our founders launched AMBOSS in 2012 with the goal of creating a tool they wished they had during medical school and clinical practice. Since then, we've grown to over 600 employees and are active in over 180 countries - primarily in Germany and the US. Our offices are located in Berlin, Cologne, New York, Cagliari and Cape Town.
Want to learn more about our culture? Watch our video to explore what makes us unique.
Why can this position be exciting for you?
At AMBOSS, we are committed to empowering clinicians with the knowledge they need to deliver excellent care. Reaching US clinicians effectively requires tailored, relevant communication and a deep understanding of the channels and touchpoints that matter most to them. As we continue to invest in growing this segment, we are looking for additional CRM expertise to help build and scale impactful lifecycle marketing strategies. The CRM Marketing Manager, US Clinicians will play a key role in driving these efforts, supporting engagement, retention, and growth in one of our most important markets.
Own the end-to-end strategy, implementation, and continuous optimization of multi-channel lifecycle journeys (Email, Push, In-App) within Braze.
Act as the single point of contact to internal stakeholders, translating high-level business goals into actionable CRM workflows that drive conversion and retention.
Own the reporting suite for CRM performance. You will move beyond open rates to analyze LTV, ROI, and incremental lift, providing actionable insights to the leadership team.
Spearhead the expansion of our communication ecosystem by integrating and scaling new channels (e.g., Push, SMS)
Innovate in the AI and Automation space to create applications and solutions for the team and the market
Experience in the multichannel CRM environment (mobile/email/web).
A growth mindset to create campaigns that can move the needle and increase our market share
Affinity and interest to try new technologies
Knowledge of marketing automation software (e.g. Braze, Hubspot) and experience with data visualization tools such as Looker
Experience with HTML, CSS and javascript-type languages like AMPscript
AMBOSSians tell us that innovative work keeps them energized and employee benefits help them to feel appreciated and empowered. We invest in every AMBOSSian with our employee benefits package, crafted to support financial, physical, and mental health, and work-life harmony.
🌴 Rest & Time Off (30 paid vacation days, AMBOSS holiday, personal purpose day and more)
🥙Food & Office Comfort (Daily healthy breakfast & lunch by in-house chef in Berlin HQ, AMBOSS daycare, work remotely from other office spaces in Cologne, Sardinia, Cape Town)
🏃 Health, Fitness & Mobility (Urban Sports Club -M plan- , Fitbit Versa 3, Deutschland Ticket…)
Check out the full list of benefits below:
https://go.amboss.com/the-amboss-prescription-de
We believe that diversity is a powerful driver of innovation and progress. That’s why we are committed to fostering an inclusive, respectful, and supportive environment where everyone—regardless of gender, age, ethnic or cultural background, religion, disability, sexual orientation, gender identity—is valued and given equal opportunity to thrive. We warmly welcome people of all backgrounds to help us fulfil our mission: empowering all medical professionals to provide the best possible care 🩺
Even if you don’t meet every single point in the job description, we still encourage you to apply. We’d love to hear from you!
Apply before August 22, 2026.
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