inmobi · Marketing
New York, NYOnsite
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Pulled from the employer's career page. Always verify details at the source before applying.
Work location
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
SEO / content
“… across San Mateo, New York, London, Singapore, Tokyo, Seo …”
Organic traffic and editorial cadence are typical scope.
Partner / field marketing
“… channel marketing strategy that solidifies our leadership position at the intersection of technology, commerce, and digital …”
Partner-sourced leads and event programs are core here.
Marketing ops / analytics
“… A data-driven mindset with strong familiarity with analytics, attribution …”
Systems ownership and reporting usually anchor this work.
Events
“… evolve the global events strategy, including marquee industry conferences …”
Field programs and event-based pipeline are core here.
Google Tag Manager
“… leadership, collaborating cross-functionally with Product Marketing, Sales, Regional GTM …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… across San Mateo, New York, London, Singapore, Tokyo, Seo …
Why it matters here: Organic traffic and editorial cadence are typical scope.
… channel marketing strategy that solidifies our leadership position at the intersection of technology, commerce, and digital …
Why it matters here: Partner-sourced leads and event programs are core here.
… A data-driven mindset with strong familiarity with analytics, attribution …
Why it matters here: Systems ownership and reporting usually anchor this work.
… evolve the global events strategy, including marquee industry conferences …
Why it matters here: Field programs and event-based pipeline are core here.
Tools mentioned
… leadership, collaborating cross-functionally with Product Marketing, Sales, Regional GTM …
… with global and regional sales teams to strengthen MQL-to-SQL and SQL …
Why it matters here: Queries against the data warehouse show up in this listing's stack.
Success metrics mentioned
… excitement, and high-quality demand generation that directly fuels pipeline growth and incremental revenue. Reporting to and …
… generation that directly fuels pipeline growth and incremental revenue …
… content-led, social, and partner-led channels to generate high-quality MQL …
… A data-driven mindset with strong familiarity with analytics, attribution …
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
03How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.
04Which partners, channels, or events most directly fill the pipeline today?
Why ask this: Triggered when partner or field marketing signals appear.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Marketing ops angle
If this reflects your real background, emphasize: systems ownership (CRM, CDP, automation), data quality, attribution, and reporting, and stakeholder workflows and dashboards
Why we suggest this: posting mentions marketing ops / analytics and attribution.
Angle 02
Analytics / reporting angle
If this reflects your real background, emphasize: data warehouse access and tooling stack, metric definitions and reporting cadence, and attribution and forecasting accuracy
Why we suggest this: posting mentions attribution and reporting & forecasting.
Angle 03
SEO / organic angle
If this reflects your real background, emphasize: technical SEO and content production, organic traffic and pipeline contribution, and tools (Search Console, Ahrefs, Semrush)
Why we suggest this: posting mentions seo / content.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
inmobi
inmobi has 4 other live roles on this site right now across 2 different role categories. The list below shows what they’re hiring for alongside this posting.
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
InMobi Advertising is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact.
Through Glance AI, we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery. Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences. With rich first-party data and unparalleled consumer access, it harnesses InMobi’s global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide.
Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company’s Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including SoftBank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond.
At InMobi Advertising, you’ll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit www.inmobi.com
Overview of the Role:
InMobi is looking for a dynamic, strategic, and results-driven Director of Marketing to lead our end-to-end B2B marketing strategy across the US and EMEA markets. In this high-impact role, you will own the full marketing engine — spanning brand, content, events, social, paid programs, partnerships, and sales enablement — driving awareness, market excitement, and high-quality demand generation that directly fuels pipeline growth and incremental revenue.
Reporting to and partnering closely with the VP, Global Enterprise Marketing, you will translate InMobi's high-level brand vision into a cohesive, multi-channel marketing strategy that solidifies our leadership position at the intersection of technology, commerce, and digital advertising. Whether shaping the narrative around our programmatic advertising capabilities or our rapidly emerging agentic commerce category, this role sits at the forefront of how InMobi and Glance show up in the market, and the impact will be felt across the organization from day one.
The Impact You'll Make:
Strategic Leadership
Brand & Messaging
Integrated Campaigns & Demand Generation
Content Marketing
Events & Experiences
Social, Partnerships & Sponsorships
Sales Enablement
The Experience We Need:
What we build…
At InMobi, we’re building products that are redefining industries. Our ecosystem spans:
With deep expertise in AI, mobile, consumer technology, and digital innovation, we are home to some of the brightest minds in the industry.
What sets us apart?
Not just what we build. How we build it. At InMobi, we balance our hunger for cutting-edge tech with a deep focus on our people - their growth, well-being, and potential.
At InMobi, you’ll be surrounded by people who…
Award-winning culture, best-in-class benefits
Our compensation philosophy enables us to provide a competitive salary that drives high performance while balancing business needs and pay parity. We determine compensation based on a wide variety of factors, including role, nature of experience, skills, and location.
In addition to cash compensation, based on the position, an InMobian can receive equity in the form of Restricted Stock Units. We believe that our employees/personnel should have the ability to own a part of the entity they are a part of. Therefore, the entity employing you may elect to provide such stocks to you. Ownership of stock enables us to treat our employer company as our own and base our decisions on the company’s best interest at heart. To encourage a spirit of shared ownership, we grant InMobians relevant company stock(s). As you contribute to the growth of your company, certain stocks may be issued to you in recognition of your contribution.
A quick snapshot of our U.S. benefits:
If this sounds like the kind of team, role, values, benefits, and challenges that excite you, we’d love to hear from you. Go for it!
InMobi is an equal opportunity employer
InMobi is a place where everyone can grow. Howsoever you identify, and whatever background you bring with you, we invite you to apply if this sounds like a role that would make you excited to work.
InMobi provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
The InMobi Culture
At InMobi, culture isn’t a buzzword; it's an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences.
We thrive on challenges and seize every opportunity for growth. Our core values — thinking big, being passionate, showing accountability, and taking ownership with freedom — guide us in every decision we make.
We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program.
InMobi is proud to be an Equal Employment Opportunity employer and is committed to providing reasonable accommodations to qualified individuals with disabilities throughout the hiring process and in the workplace.
Visit https://www.inmobi.com/company/careers to better understand our benefits, values, and more!
Apply before August 21, 2026.