shipmonk · Performance Marketing
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Pulled from the employer's career page. Always verify details at the source before applying.
Work location
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Paid search
“… budgets of $1M+. Deep analytics chops. You synthesize data into action with expertise in Google Ads …”
Search bidding and budget pacing usually sit with this kind of role.
Paid social
“… What You'll Do Own the performance marketing strategy. Plan and execute across SEM, SEO, paid social …”
Creative iteration speed and channel-level attribution matter here.
Lifecycle / email / CRM
“… creative, CTAs, channels, and formats. Drive retention and lifecycle marketing. Design programs that maximize engagement, loyalty, …”
Retention and reactivation programs are core here.
SEO / content
“… digital media strategy end-to-end — across paid media, SEO …”
Organic traffic and editorial cadence are typical scope.
Website / CRO
“… end-to-end — across paid media, SEO/GEO, and conversion rate optimization — in service of brand awareness, …”
Experimentation cadence and on-site conversion live here.
Clarify before applying
Budget ownership
Does this role own the paid media budget, or is that owned by a separate performance lead?
Experimentation ownership
Who owns experimentation and analytics implementation day-to-day?
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… budgets of $1M+. Deep analytics chops. You synthesize data into action with expertise in Google Ads …
Why it matters here: Search bidding and budget pacing usually sit with this kind of role.
… What You'll Do Own the performance marketing strategy. Plan and execute across SEM, SEO, paid social …
Why it matters here: Creative iteration speed and channel-level attribution matter here.
… creative, CTAs, channels, and formats. Drive retention and lifecycle marketing. Design programs that maximize engagement, loyalty, …
Why it matters here: Retention and reactivation programs are core here.
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Creative Director, Performance Marketing San Francisco | owner | Paid Acquisition | Onsite |
|
| Director, B2B Performance Marketing New York, New York; Tysons, Virginia, United States |
shipmonk
Beyond this listing, shipmonk doesn’t have other live growth roles on this site right now. The company page shows what it is hiring for across other disciplines.
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
ShipMonk isn't just a 3PL — we're the tech-powered growth partner for ecommerce brands, running 12+ owned fulfillment centers across the US, Canada, the UK, and Europe so our merchants can stress less and grow more.
At ShipMonk, we're not just another 3PL. We're a technology-driven company revolutionizing ecommerce fulfillment, with 2,300+ team members across four countries. We're looking for an ambitious Director, Performance Marketing, to lead our digital growth engine.
Our Core Values: Merchant-first. People Make ShipMonk. Own It. Get Sh*t Done. Change the Score.
About the Role
You'll drive ShipMonk's digital media strategy end-to-end — across paid media, SEO/GEO, and conversion rate optimization — in service of brand awareness, customer acquisition, and retention. This is a hands-on leadership role. You'll set the strategy, run the campaigns, and prove the ROI.
What You'll Do
What You Bring
Work at ShipMonk
ShipMonk is an equal-opportunity employer. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
About ShipMonk
ShipMonk isn't just a 3PL; we're a growth partner for merchants. We provide cutting-edge technology and a network of owned and operated fulfillment centers that empower high-growth ecommerce and DTC brands to stress less and grow more. With over 2,500 employees across five countries, we're on a mission to revolutionize fulfillment by providing everything from the fastest click-to-delivery and real-time inventory to custom solutions—all with a merchant-first mindset.
Why ShipMonk?
We believe in building for the long term, and our success is powered by five key differentiators that help us become true partners to our merchants.
Our Core Values
Our values are the heart of our culture. We're looking for individuals who embody these principles every day.
ShipMonk is an equal opportunity employer. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
More to explore
… digital media strategy end-to-end — across paid media, SEO …
Why it matters here: Organic traffic and editorial cadence are typical scope.
… end-to-end — across paid media, SEO/GEO, and conversion rate optimization — in service of brand awareness, …
Why it matters here: Experimentation cadence and on-site conversion live here.
Tools mentioned
… budgets of $1M+. Deep analytics chops. You synthesize data into action with expertise in Google Ads …
… stage. Own the numbers. Track performance in Google Analytics and GTM, build integrated multi-touch attribution reporting, …
… chops. You synthesize data into action with expertise in Google Ads, Google Analytics, Google Tag Manager …
… Know our audiences. Define and maintain persona and segment definitions, using paid media insights to sharpen …
… Tag Manager, and CRM platforms like Salesforce or HubSpot …
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02How is the budget and pacing structured across paid channels for this role?
Why ask this: Triggered when budget or paid channel ownership is implied. Triggered by the posting’s mention of paid channel ownership signals.
03Who owns landing page testing, analytics implementation, and shipping decisions?
Why ask this: Triggered when CRO, experimentation, or website signals appear. Triggered by the posting’s mention of website / cro signals.
04Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
05How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Paid acquisition angle
If this reflects your real background, emphasize: paid channel ownership and budget trade-offs, testing velocity on creative and landing pages, and how you measured CAC, ROAS, or pipeline impact
Why we suggest this: posting mentions paid search and paid social.
Angle 02
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm and retention.
Angle 03
Web / CRO angle
If this reflects your real background, emphasize: experimentation cadence and analytics, on-site conversion wins, and collaboration with design and product teams
Why we suggest this: posting mentions website / cro and conversion rate.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
| tegnainc |
| Paid Acquisition |
| Onsite |
|
| Director of Performance Marketing Austin, TX | flosports | Paid Acquisition | Onsite |
|
| Director of Performance Marketing United States | fsastorecom | Paid Acquisition | Onsite |
|
| Director, Performance Marketing CH - Shanghai, China | scopely | Paid Acquisition | Onsite |
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| Director, Performance Marketing - Unannounced ARPG Mobile Game US - United States | scopely | Paid Acquisition | Onsite |
|
Up to two reason chips per row; the strongest match is shown first.
Apply before August 21, 2026.