Artisan · Growth
San FranciscoOnsite
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Pulled from the employer's career page. Always verify details at the source before applying.
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Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… - Scale inbound demand through performance marketing, SEO, lifecycle marketing, virality loops, and bold stunts (e.g. …”
Retention and reactivation programs are core here.
SEO / content
“… scale. - Scale inbound demand through performance marketing, SEO …”
Organic traffic and editorial cadence are typical scope.
Website / CRO
“… across LinkedIn, X, and beyond. - Analytics & experimentation …”
Experimentation cadence and on-site conversion live here.
Product-led growth
“… web, product, and sales hand-off. Instrument every step and improve it with data. - Product-led growth …”
In-product activation and expansion loops are typically in scope.
Revenue
“… are high. What you build will directly affect revenue …”
Clarify before applying
Experimentation ownership
Who owns experimentation and analytics implementation day-to-day?
Tools
Which specific analytics and marketing tools does this role own directly?
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… - Scale inbound demand through performance marketing, SEO, lifecycle marketing, virality loops, and bold stunts (e.g. …
Why it matters here: Retention and reactivation programs are core here.
… scale. - Scale inbound demand through performance marketing, SEO …
Why it matters here: Organic traffic and editorial cadence are typical scope.
… across LinkedIn, X, and beyond. - Analytics & experimentation …
Why it matters here: Experimentation cadence and on-site conversion live here.
… web, product, and sales hand-off. Instrument every step and improve it with data. - Product-led growth …
Why it matters here: In-product activation and expansion loops are typically in scope.
Success metrics mentioned
… are high. What you build will directly affect revenue …
… across LinkedIn, X, and beyond. - Analytics & experimentation …
Responsibility patterns called out
… product-led motions. - Acquisition at scale. - Scale inbound demand through performance marketing, SEO, lifecycle marketing …
Cross-functional partners mentioned
… optimize funnels across web, product, and sales hand-off. Instrument every step and improve it with data …
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Worth raising before applying or in the first recruiter conversation.
01Who owns landing page testing, analytics implementation, and shipping decisions?
Why ask this: Triggered when CRO, experimentation, or website signals appear. Triggered by the posting’s mention of website / cro signals.
02How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
03How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
04What's the team's experimentation cadence and how are winning experiments shipped?
Why ask this: Triggered when A/B testing or experimentation language appears. Triggered by the posting’s mention of experimentation / a/b test signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm and manage lifecycle programs.
Angle 02
Web / CRO angle
If this reflects your real background, emphasize: experimentation cadence and analytics, on-site conversion wins, and collaboration with design and product teams
Why we suggest this: posting mentions website / cro.
Angle 03
SEO / organic angle
If this reflects your real background, emphasize: technical SEO and content production, organic traffic and pipeline contribution, and tools (Search Console, Ahrefs, Semrush)
Why we suggest this: posting mentions seo / content.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
Artisan
Beyond this listing, Artisan doesn’t have other live growth roles on this site right now. The company page shows what it is hiring for across other disciplines.
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
We're building AI employees. Not chatbots. Not copilots. Autonomous digital workers that do real jobs.
Our first, Ava, is an AI BDR used by hundreds of companies. She researches leads, writes and sends emails in a customer's voice, runs multi-step outbound sequences, manages her own deliverability infrastructure, self-optimizes over time, and handles objections and meeting booking. She's not a tool someone uses. She's a teammate.
We're a YC W24 company, have raised $35M+ from investors including Y Combinator, and are at $8M+ ARR. Right now we're building Ava 2.0, a step change in what an AI employee can do. The engineering problems are hard and the surface area is enormous.
You’ll be a core part of the growth team at Artisan. This is a foundational growth hire.
We’re known for our marketing, and this role exists to double down on it. You’ll own how Artisan grows — from first touch to expansion — and work directly with the CEO and growth team to design and execute a strategy that takes Artisan from $7M → $25M+ ARR in the next 12 months.
Growth at Artisan spans acquisition, conversion, product-led loops, and brand. You’ll own all of it.
What that looks like concretely:
Growth strategy across channels.
Own the full growth strategy across paid, organic, brand, and product-led motions.
Acquisition at scale.
Scale inbound demand through performance marketing, SEO, lifecycle marketing, virality loops, and bold stunts (e.g. our “Stop Hiring Humans” billboards).
Conversion optimization.
Build and optimize funnels across web, product, and sales hand-off. Instrument every step and improve it with data.
Product-led growth.
Design onboarding flows, paywall moments, and in-product upsell and expansion paths to drive PLG adoption.
Brand & community.
Turn Artisan into a cult brand. Architect viral campaigns, UGC loops, and social dominance across LinkedIn, X, and beyond.
Analytics & experimentation.
Build the growth model, own the dashboards, and run continuous experiments across every channel.
2+ years of experience in growth, marketing, or a similar role
A creative, out-of-the-box thinker who enjoys testing unconventional ideas
High grit and hunger — willing to work hard and take ownership
Comfortable operating in ambiguity and building from zero
Strong communicator who can work directly with leadership
You’re not joining a growth team — you’re helping shape it. This role has direct ownership over how Artisan scales.
You’ll work directly with the CEO on one of the most important problems in the company: growth.
The scope is real and the stakes are high. What you build will directly affect revenue, brand, and product adoption.
You’ll ship meaningful work every week in a fast-moving environment.
Competitive compensation, flexibility, and autonomy in a company with real traction and real ambition.
Team: Growth
Reports to: CEO
Introductory chat with our recruiter
15-minute interview with the CEO
Short practical exercise (growth or content/strategy related)
30-minute culture and values interview with the CEO
Founder mindset. Everyone acts like an owner: take initiative, think big, challenge ideas, and push for 10× outcomes.
Obsessed with impact. We apply the 80/20 rule, kill sunk costs quickly, and focus on what actually moves the needle.
Customer-first, always. Every decision starts with the customer experience.
High standards, every detail. Quality matters in everything we ship, from product and code to copy and design.
Clear, direct communication. We value candor, fast responses, and real feedback.
Winning team energy. Positive vibes, low ego, zero drama. We genuinely enjoy building together.
Apply before August 21, 2026.