thumbtack · Growth Marketing
Remote, PhilippinesRemote
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Pulled from the employer's career page. Always verify details at the source before applying.
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… - 1-3+ years of marketing experience, preferably in lifecycle …”
Retention and reactivation programs are core here.
Marketing ops / analytics
“… THE ROLE We are looking for a Marketing Ops Associate who is excited to build out …”
Systems ownership and reporting usually anchor this work.
Pardot
“… ESPs and/or a marketing/engagement automation tool (Iterable or Pardot experience a plus) - Ability to pick …”
Iterable
“… Iterable or Pardot experience a plus) - Ability to pick up new processes and technologies quickly …”
Clarify before applying
Success metrics
What does success look like for this role — pipeline, activation, retention, conversion rate, or revenue?
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… - 1-3+ years of marketing experience, preferably in lifecycle …
Why it matters here: Retention and reactivation programs are core here.
… THE ROLE We are looking for a Marketing Ops Associate who is excited to build out …
Why it matters here: Systems ownership and reporting usually anchor this work.
Tools mentioned
… ESPs and/or a marketing/engagement automation tool (Iterable or Pardot experience a plus) - Ability to pick …
… Iterable or Pardot experience a plus) - Ability to pick up new processes and technologies quickly …
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Worth raising before applying or in the first recruiter conversation.
01How is success measured for this role?
Why ask this: Useful when the posting doesn't name success metrics. Triggered by the posting’s mention of baseline (always asked when metrics are missing).
02Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
03How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
04How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
05How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm.
Angle 02
Marketing ops angle
If this reflects your real background, emphasize: systems ownership (CRM, CDP, automation), data quality, attribution, and reporting, and stakeholder workflows and dashboards
Why we suggest this: posting mentions marketing ops / analytics.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Growth Marketing Operations Associate Manager San Francisco-HQ | hinge-health | Marketing Operations / Growth Operations | Remote |
|
| Quality Assurance Associate Manager, Growth Marketing Operations San Francisco-HQ | hinge-health | Marketing Operations / Growth Operations | Remote |
|
| Associate - Growth Marketing India | drivetrain | — | Remote |
|
| Growth Marketing Associate London | Notabene | — | Remote |
|
| Growth Marketing Analyst - CRM & Automation (B2B) Brazil (Remote) | Gympass | — | Remote |
|
| Director, Growth Marketing - Commercial San Mateo, California, United States | skydio | — | Remote |
|
Up to two reason chips per row; the strongest match is shown first.
thumbtack
thumbtack has 5 other live roles on this site right now across 3 different role categories. The list below shows what they’re hiring for alongside this posting.
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
Thumbtack is the one app you need to take care of and improve your home — from personalized guidance to AI tools and a best-in-class hiring experience. Every day in every county of the U.S., people turn to Thumbtack to complete urgent repairs, seasonal maintenance and bigger improvements. We help homeowners know which projects to do, when to do them and who to hire from our growing community of 300,000 local service businesses. If making an impact inspires you, join us. Imagine what we’ll build together.
We are looking for a Marketing Ops Associate who is excited to build out impactful marketing campaigns while developing their technical skills in working with automated marketing tools. As part of the Growth Marketing team, you'll be centrally involved in engagement and sales marketing operations – focused on implementation and execution of email, push and in-app campaigns. Our team's scope is increasing this year as we start to support the full integrated marketing team so we expect there may be opportunities for this role to take on tasks outside of what is directly described below. We are looking for someone eager to help design, build, and operate world-class marketing programs.
Build and execute marketing campaigns across email, push, in-app messaging, and other marketing channels
Run A/B tests across campaigns to identify key levers of growth that we can scale across the program
Help report on the impact of engagement programs, using learnings to iterate and make improvements
Enforce marketing messaging best practices across all channels
Work closely with Creative team to ensure alignment on creative vision and voice across all marketing messaging touchpoints
Constantly optimize our marketing operations processes for more efficient and seamless campaign deployment
1-3+ years of marketing experience, preferably in lifecycle/engagement marketing or marketing ops
Experience working with ESPs and/or a marketing/engagement automation tool (Iterable or Pardot experience a plus)
Ability to pick up new processes and technologies quickly
Excellent project management and communication skills
Precise attention to detail
Actual offered salaries will vary and will be based on various factors, such as calibrated job level, qualifications, skills, competencies, and proficiency for the role.
Thumbtack embraces diversity. We are proud to be an equal opportunity workplace and do not discriminate on the basis of sex, race, color, age, pregnancy, sexual orientation, gender identity or expression, religion, national origin, ancestry, citizenship, marital status, military or veteran status, genetic information, disability status, or any other characteristic protected by federal, provincial, state, or local law. We also will consider for employment qualified applicants with arrest and conviction records, consistent with applicable law.
Thumbtack is committed to working with and providing reasonable accommodation to individuals with disabilities. If you would like to request a reasonable accommodation for a medical condition or disability during any part of the application process, please contact: recruitingops@thumbtack.com.
For information about how Thumbtack collects, uses, and shares personal information about job applicants, please see our Job Applicant Privacy Policy.
We put as much craftsmanship into candidate safety as we do into the hiring experience itself. While scammers may try to impersonate our team, we’ll never ask you for money, banking info, or SSNs during hiring. Check out our blueprint on how to spot the fakes.
Apply before August 22, 2026.
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