Perplexity · Partner Marketing
San FranciscoOnsite
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Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… and attribution, tracking partner-sourced and partner-influenced pipeline in CRM …”
Retention and reactivation programs are core here.
ABM
“… with and through partners, including joint webinars, events, ABM …”
Account selection and 1:1 campaigns usually partner with sales.
Partner / field marketing
“… the world. We are seeking a Partner Marketing Manager to formally build that function from the …”
Partner-sourced leads and event programs are core here.
Marketing ops / analytics
“… moments through the ecosystem - Instrument measurement and attribution …”
Systems ownership and reporting usually anchor this work.
Pipeline
“… plans with our most important partners, with committed pipeline and revenue targets, and run the QBR …”
Clarify before applying
Tools
Which specific analytics and marketing tools does this role own directly?
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… and attribution, tracking partner-sourced and partner-influenced pipeline in CRM …
Why it matters here: Retention and reactivation programs are core here.
… with and through partners, including joint webinars, events, ABM …
Why it matters here: Account selection and 1:1 campaigns usually partner with sales.
… the world. We are seeking a Partner Marketing Manager to formally build that function from the …
Why it matters here: Partner-sourced leads and event programs are core here.
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Partner Marketing Manager - ANZ Sydney, Australia | Okta, Inc. | Partner Marketing | Onsite |
|
| Partner Marketing Manager USA (Houston); USA (Phoenix) | cognite |
Perplexity
Perplexity has 4 other live roles on this site right now across 4 different role categories. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
Perplexity is revolutionizing how the world gets work done, and we do it alongside some of the most important companies in the world. We are seeking a Partner Marketing Manager to formally build that function from the ground up. You will become the face that some of Perplexity's most important partners rely on, and the person who makes our joint moments land.
This is a 0>1 role with executive exposure from day one. It has two sides. You are the relationship owner who partners trust and internal teams turn to, and you are the program manager who keeps every joint launch, event, and campaign on the rails. You'll work directly with teams across comms, product marketing, sales, and product, owning how Perplexity and its partners show up to the world together.
If you learn fast, thrive in ambiguity, and build trust with the biggest companies in the world instinctively, this role is for you.
Own Perplexity's partner marketing function end to end, from joint strategy through campaign execution and reporting
Build annual joint marketing plans with our most important partners, with committed pipeline and revenue targets, and run the QBR cadence that keeps both sides accountable to them
Ensure Perplexity and our partners are both accountable. Execute, driving joint marketing ideas from concept to shipped and following through so commitments turn into real activity, not slideware
Own the joint value proposition and narrative, crafting the "better together" story so it is aligned across both companies, resonates with buyers, and is mutually beneficial
Execute full-funnel co-marketing with and through partners, including joint webinars, events, ABM, content syndication, email, and digital campaigns
Build partner enablement assets, including co-branded content, solution briefs, pitch decks, joint case studies, and campaign-in-a-box kits, so partner teams can sell and market with us at scale
Coordinate launch moments and joint announcements, amplifying Perplexity product launches and major industry moments through the ecosystem
Instrument measurement and attribution, tracking partner-sourced and partner-influenced pipeline in CRM, and reporting ecosystem impact to leadership.
Align the field, making sure Perplexity sales and Customer Success know about, trust, and activate partner programs so they stick
Act as connective tissue between Partnerships and BD, PMM, Demand Generation, Sales, and Comms, and serve as the primary marketing counterpart to our partners' marketing teams
Maintain strong relationships in partner organizations and Perplexity across diverse organizations
3+ years in B2B marketing, preferably in partner, alliance, or ecosystem marketing
Proven track record running joint go-to-market with technology and ISV partners, cloud providers, or system integrators, and shipping campaigns that generated real pipeline
A closer on accountability, with the operating discipline to build a plan, hold two organizations to it, and drive follow-through when commitments slip
Strong storyteller who can craft a joint narrative that is crisp, differentiated, and credible to buyers and executives on both sides
Full-funnel campaign operator fluent across webinars, events, ABM, content, and digital, comfortable executing hands-on rather than only directing
Analytically rigorous, with experience setting up attribution and reporting partner-sourced and influenced pipeline; comfortable in CRM and revenue operation tools
Excellent relationship builder who can be trusted while representing Perplexity's interests to partners
Autonomous self-starter who thrives in ambiguity, builds the playbook rather than waiting for one, and operates with urgency in a high-growth environment
More to explore
… moments through the ecosystem - Instrument measurement and attribution …
Why it matters here: Systems ownership and reporting usually anchor this work.
Success metrics mentioned
… plans with our most important partners, with committed pipeline and revenue targets, and run the QBR …
… our most important partners, with committed pipeline and revenue targets, and run the QBR cadence that …
… moments through the ecosystem - Instrument measurement and attribution …
… end, from joint strategy through campaign execution and reporting - Build annual joint marketing plans with …
Responsibility patterns called out
… instinctively, this role is for you. RESPONSIBILITIES - Own Perplexity's partner marketing function end to end …
Cross-functional partners mentioned
… the field, making sure Perplexity sales and Customer Success know about, trust, and activate partner programs …
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
03How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
04How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
05How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm.
Angle 02
Marketing ops angle
If this reflects your real background, emphasize: systems ownership (CRM, CDP, automation), data quality, attribution, and reporting, and stakeholder workflows and dashboards
Why we suggest this: posting mentions marketing ops / analytics and attribution.
Angle 03
Analytics / reporting angle
If this reflects your real background, emphasize: data warehouse access and tooling stack, metric definitions and reporting cadence, and attribution and forecasting accuracy
Why we suggest this: posting mentions attribution and reporting & forecasting.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
| Partner Marketing |
| Onsite |
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| Partner Marketing Manager Atlanta, Georgia, United States | liberis | Partner Marketing | Onsite |
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| Partner Marketing Manager New York Office | parloa | Partner Marketing | Onsite |
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| Partner Marketing Manager New York, New York | profound | Partner Marketing | Onsite |
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Up to two reason chips per row; the strongest match is shown first.
Apply before August 19, 2026.