delinea · Marketing
Home Office (Singapore)Onsite
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Work location
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… Security Platform applies context throughout the entire identity lifecycle – across cloud and traditional infrastructure, data, …”
Retention and reactivation programs are core here.
Partner / field marketing
“… to help us achieve our mission. Senior Channel Marketing Manager - APAC Position Summary The Delinea …”
Partner-sourced leads and event programs are core here.
Community / social
“… of education, and verification of employment, per employment policy. In addition, all publicly posted social media …”
Brand channels and community activation live here.
Events
“… regional field teams on partner inclusion in appropriate conferences and speaking events that will help drive …”
Field programs and event-based pipeline are core here.
Salesforce
“… Bachelor-level degree in Marketing is a plus. - Salesforce experience required - Fluent English Speaker (both …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… Security Platform applies context throughout the entire identity lifecycle – across cloud and traditional infrastructure, data, …
Why it matters here: Retention and reactivation programs are core here.
… to help us achieve our mission. Senior Channel Marketing Manager - APAC Position Summary The Delinea …
Why it matters here: Partner-sourced leads and event programs are core here.
… of education, and verification of employment, per employment policy. In addition, all publicly posted social media …
Why it matters here: Brand channels and community activation live here.
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
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| Senior Agent Channel Marketing Manager Chicago, IL; Denver, CO | honeycombinsurance | — | Onsite |
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| Grupo QuintoAndar | Sr. Marketing Manager (B2B) São Paulo, São Paulo, Brazil |
delinea
delinea has 4 other live roles on this site right now across 3 different role categories. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
About Delinea:
Delinea is a pioneer in securing human and machine identities through intelligent, centralized authorization, empowering organizations to seamlessly govern their interactions across the modern enterprise. Leveraging AI-powered intelligence, Delinea’s leading cloud-native Identity Security Platform applies context throughout the entire identity lifecycle – across cloud and traditional infrastructure, data, SaaS applications, and AI. It is the only platform that enables you to discover all identities – including workforce, IT administrator, developers, and machines – assign appropriate access levels, detect irregularities, and respond to threats in real-time. With deployment in weeks, not months, 90% fewer resources to manage than the nearest competitor, and a 99.995% uptime, Delinea delivers robust security and operational efficiency without compromise. Learn more about Delinea on Delinea.com, LinkedIn, X, and YouTube.
Join our passionate, global team at Delinea and help us make the world a safer and more secure place. Our success is driven by world-class product leadership, outstanding engineers, and strategic investment from TPG. We value diversity, innovation, and a culture of respect and fairness. If you're ready to push boundaries and challenge the status quo in security, we want to hear from you.
Apply today to help us achieve our mission.
Senior Channel Marketing Manager - APAC Position Summary
The Delinea team is looking for an experienced and highly motivated Senior Channel Marketing Manager to develop and execute our marketing strategy and vision across Asia Pacific (APAC).
The Senior Channel Marketing Manager (APAC) reports to the Marketing Director (APAC) and works in concert with our global and regional Marketing team members and collaborates with our APAC and Regional Channel Leaders, Regional Sales leaders, their key stakeholders in the sales, sales development and sales engineering functions of our business to deliver growth through our Focused Partners (VAD’s/VARs) and Strategic Alliances. The focus of this role is on designing and delivering our channel marketing strategy, primarily on market through and with activities to drive channel-sourced leads and opportunities/pipeline creation goals, as well supporting market to activities.
We are looking for a dynamic channel marketing professional with experience in growth marketing / demand generation, channel marketing in the IT industry, in cybersecurity. They are resourceful, creative, and proactive with a proven ability to take responsibility, solve problems and contribute. They can work independently but are also a great team player. They have sharp strategic marketing skills combined with the willingness and ability to tactically execute the plan.
What You'll Do:
Be responsible for defining and executing the channel marketing plan, across the breadth of the marketing mix, to drive new channel sourced business in line with the regional needs following the business revenue waterfall.
Drive joint planning with Focused Partners to map out a plan of co-marketing activities with mutually agreed lead and pipeline targets and determine investment priorities based on ROI.
Manage the channel marketing budget, measuring and optimising co-marketing programs to ensure activities are effective, efficient, and demonstrate desired ROI.
Coordinate a calendar of channel content, campaigns, and other activities to deliver predictable pipeline generation and sales stage progression toward close.
Work with regional sales/channels team on Focused Account mapping by Focus Partner
Work with regional field teams on partner inclusion in appropriate conferences and speaking events that will help drive leads, pipeline, and new partner-led revenue.
Manage liaisons with Focused Partners on regular channel cadences and Partner councils.
Track and report on:
Co-marketing Campaign performance and ROI,
Deal Registration and conversion to bookings contribution rates,
Channel marketing budget management.
What You'll Bring:
Experience as a creative, flexible, hands-on channel marketing leader who is comfortable rolling up their sleeves and getting the job done.
Excellent organisational skills and ability to juggle multiple workstreams simultaneously.
Ability to work well in a fast-paced environment and can manage pressure when faced with time, budget, or resource constraints.
Solid co-marketing campaign management background within the B2B technology industry with Cybersecurity sector experience.
Proven experience in successful channel co-marketing
7+ years channel marketing experience in high-growth technology companies
Strong ability to define channel marketing strategy while also driving exceptional execution.
Experience working with a global/international marketing team.
First-class presentation and communication skills, able to consult effectively with partners and colleagues at all levels.
Able to work in a matrix environment, show initiative and forge strong relationships both internally and externally.
Strong budget management and marketing measurement skills.
Bachelor-level degree in Marketing is a plus.
Salesforce experience required
Fluent English Speaker (both writing and speaking).
Why work at Delinea?
We're passionate problem-solvers helping the world's largest organizations protect what matters most: their human and machine identities.
We invest in people who are smart, self-motivated, and collaborative.
What we offer in return is meaningful work, a culture of innovation and great career progression.
At Delinea, our core values are STRONG and guide our behaviors and success:
Spirited - We bring energy and passion to everything we do
Trust - We act with integrity and deliver on our commitments
Respect - We listen, value different perspectives, and work as one team
Ownership - We take initiative and follow through
Nimble - We adapt quickly in a fast-changing environment
Global - We embrace diverse people and ideas to drive better outcomes
We believe weaving these core values into our day-to-day actions, and our process for hiring, evaluating, and promoting employees, helps us cultivate a work environment that embraces collaboration and camaraderie.
We take care of our employees. We offer competitive salaries, a meaningful bonus program, and excellent benefits, including healthcare insurance, as well as pension/retirement matching, comprehensive life insurance, an employee assistance program, time off plans, and paid company holidays.
Delinea is an Equal Opportunity and Affirmative Action employer and prohibits discrimination and harassment of any type with regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Upon conditional offer of employment, candidates are required to complete comprehensive criminal background check, verification of education, and verification of employment, per employment policy. In addition, all publicly posted social media sites may be reviewed.
More to explore
… regional field teams on partner inclusion in appropriate conferences and speaking events that will help drive …
Why it matters here: Field programs and event-based pipeline are core here.
Tools mentioned
… Bachelor-level degree in Marketing is a plus. - Salesforce experience required - Fluent English Speaker (both …
Success metrics mentioned
… pipeline creation goals, as well supporting market to activities. We are looking for a dynamic channel …
… line with the regional needs following the business revenue waterfall. - Drive joint planning with Focused …
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
03How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
04How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
05Which partners, channels, or events most directly fill the pipeline today?
Why ask this: Triggered when partner or field marketing signals appear. Triggered by the posting’s mention of partner / field marketing signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
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Up to two reason chips per row; the strongest match is shown first.
Apply before August 22, 2026.