shopltk · Product Marketing
United StatesOnsite
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Work location
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… enablement Ensure consistent, high-quality execution across web, in-product, lifecycle …”
Retention and reactivation programs are core here.
Website / CRO
“… employment. Any unsolicited resumes/candidate profiles submitted through our website or to personal email accounts of employees …”
Experimentation cadence and on-site conversion live here.
Google Tag Manager
“… you will make an impact Product Marketing & GTM Leadership: Own end-to-end go-to-market strategy for launches …”
Revenue
“… sits at the intersection of Product, Marketing, and Revenue …”
A/B testing
“… clear customer value Apply AI to improve personalization, experimentation …”
Clarify before applying
Experimentation ownership
Who owns experimentation and analytics implementation day-to-day?
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… enablement Ensure consistent, high-quality execution across web, in-product, lifecycle …
Why it matters here: Retention and reactivation programs are core here.
… employment. Any unsolicited resumes/candidate profiles submitted through our website or to personal email accounts of employees …
Why it matters here: Experimentation cadence and on-site conversion live here.
Tools mentioned
… you will make an impact Product Marketing & GTM Leadership: Own end-to-end go-to-market strategy for launches …
Success metrics mentioned
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Product Marketing Senior Manager, Retention Los Angeles, California, United States | crunchyroll | Product Marketing | Onsite |
|
| Senior Product Marketing Manager Manhattan |
shopltk
Beyond this listing, shopltk doesn’t have other live growth roles on this site right now. The company page shows what it is hiring for across other disciplines.
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
LTK’s mission is to empower the world’s premium lifestyle Creators to achieve maximum economic success. We have a huge opportunity ahead of us and we’re looking for team members who want to create, innovate and disrupt an industry.
We empower our team members to drive innovation, create value, and continue to spearhead the creation of this industry — a game changer when it comes to career growth.
Position Title: Senior Product Marketing Manager
Reports to: VP, Product
About the role
We’re looking for a Senior Product Marketing Manager to lead Product Marketing at LTK and drive its evolution as a core growth function.This role sits at the intersection of Product, Marketing, and Revenue—owning how our products are positioned, launched, and brought to market.
You’ll translate product strategy into clear, compelling narratives and go-to-market plans that drive adoption, engagement, and revenue across creators, brands, and consumers. You’ll also help evolve how Product Marketing operates in an AI-native environment—using new tools to increase speed, insight, and impact.
How you will make an impact
What you will bring to LTK
Founded in 2011, LTK is the global technology platform purpose-built to empower lifestyle creators to monetize their content. The full-service platform connects brands, creators, and shoppers with a world-class shopping app and trusted tools and technology that make content instantly shoppable. Today, premium lifestyle creators in 160+ countries drive more than $5 billion+ in annual retail sales through their LTK Shop profiles. More than 40 million consumers turn to LTK Shops in the LTK shopping platform each month to find inspiration and instantly shop the styles recommended by their favorite creators. More than 8,000 retailers and 1M brands partner with LTK to gain access to its global creator network for content that converts against performance-driven, cross-channel KPIs. LTK is headquartered in Dallas, TX, and currently operates on five continents.
To empower the world’s premium lifestyle Creators to achieve maximum economic success.
LTK believes diversity, equity, and inclusion are fundamental obligations that strengthen our team. We employ a diverse, multi-disciplinary team to build a meaningful company and culture.
For US-Based Roles: We are not offering new sponsorships opportunities at this time for persons requiring employment visas, such as an H-1B; authorization to work in the U.S. is a precondition of employment.
Any unsolicited resumes/candidate profiles submitted through our website or to personal email accounts of employees of LTK are considered the property of LTK and are not subject to payment of agency fees.
LTK is an Equal Opportunity Employer. #LI-Remote
More to explore
… sits at the intersection of Product, Marketing, and Revenue …
… clear customer value Apply AI to improve personalization, experimentation …
Responsibility patterns called out
… an impact Product Marketing & GTM Leadership: Own end-to-end go-to-market strategy for launches and key initiatives …
Cross-functional partners mentioned
… experimentation, and performance insights Cross-Functional Alignment: Partner with Product to inform roadmap through market and customer …
… connective tissue across Product, Brand, Sales, and Customer Success Launch Strategy & Execution: Drive GTM readiness, …
Step 2
Worth raising before applying or in the first recruiter conversation.
01Who owns landing page testing, analytics implementation, and shipping decisions?
Why ask this: Triggered when CRO, experimentation, or website signals appear. Triggered by the posting’s mention of website / cro signals.
02How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
03How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
04What's the team's experimentation cadence and how are winning experiments shipped?
Why ask this: Triggered when A/B testing or experimentation language appears. Triggered by the posting’s mention of experimentation / a/b test signals.
05How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm.
Angle 02
Web / CRO angle
If this reflects your real background, emphasize: experimentation cadence and analytics, on-site conversion wins, and collaboration with design and product teams
Why we suggest this: posting mentions website / cro.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
| probook |
| Product Marketing |
| Onsite |
|
| Sr. Product Marketing Manager - AI GTM Strategy, EMEA London, UK | Smartsheet | Product Marketing | Onsite |
|
| Sr Product Marketing Manager II — AI GTM Strategy, APJ Sydney, AU | Smartsheet | Product Marketing | Onsite |
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| Manager / Senior Manager, Product Marketing, Life Science Cambridge, MA USA | lilasciences | Product Marketing | Onsite |
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| Manager / Senior Manager, Product Marketing, Physical Science Cambridge, MA USA | lilasciences | Product Marketing | Onsite |
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Up to two reason chips per row; the strongest match is shown first.
Apply before August 22, 2026.