StackAdapt · Web Marketing
CanadaOnsite
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Pulled from the employer's career page. Always verify details at the source before applying.
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
SEO / content
“… to improve existing web experiences through content optimization, SEO …”
Organic traffic and editorial cadence are typical scope.
Website / CRO
“… a Web Marketing Manager to help evolve StackAdapt's website into a best-in-class marketing channel — one …”
Experimentation cadence and on-site conversion live here.
Marketing ops / analytics
“… work closely with Content Strategy, Product Marketing, Demand Generation, Regional Marketing, Design, Web Development, Marketing Ops …”
Systems ownership and reporting usually anchor this work.
Events
“… conferences …”
Field programs and event-based pipeline are core here.
HubSpot
“… working with CMS platforms, such as WordPress or HubSpot …”
Clarify before applying
Experimentation ownership
Who owns experimentation and analytics implementation day-to-day?
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… to improve existing web experiences through content optimization, SEO …
Why it matters here: Organic traffic and editorial cadence are typical scope.
… a Web Marketing Manager to help evolve StackAdapt's website into a best-in-class marketing channel — one …
Why it matters here: Experimentation cadence and on-site conversion live here.
… work closely with Content Strategy, Product Marketing, Demand Generation, Regional Marketing, Design, Web Development, Marketing Ops …
Why it matters here: Systems ownership and reporting usually anchor this work.
… conferences …
Why it matters here: Field programs and event-based pipeline are core here.
Tools mentioned
… working with CMS platforms, such as WordPress or HubSpot …
… Has experience working with CMS platforms, such as WordPress or HubSpot. Is curious about AI and …
Success metrics mentioned
… improve website performance.. Support monthly and quarterly website reporting …
Cross-functional partners mentioned
… alignment, copy development, reviews, and optimization. Partner with designers and developers to bring new pages and …
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02Who owns landing page testing, analytics implementation, and shipping decisions?
Why ask this: Triggered when CRO, experimentation, or website signals appear. Triggered by the posting’s mention of website / cro signals.
03Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
04How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Marketing ops angle
If this reflects your real background, emphasize: systems ownership (CRM, CDP, automation), data quality, attribution, and reporting, and stakeholder workflows and dashboards
Why we suggest this: posting mentions marketing ops / analytics.
Angle 02
Analytics / reporting angle
If this reflects your real background, emphasize: data warehouse access and tooling stack, metric definitions and reporting cadence, and attribution and forecasting accuracy
Why we suggest this: posting mentions reporting & forecasting.
Angle 03
SEO / organic angle
If this reflects your real background, emphasize: technical SEO and content production, organic traffic and pipeline contribution, and tools (Search Console, Ahrefs, Semrush)
Why we suggest this: posting mentions seo / content.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Director of Web Marketing Palo Alto, CA | rubrik | Web Marketing | Onsite |
|
| Web Marketing Lead San Francisco HQ | plaid | Web Marketing | Remote |
|
| Senior Web Marketing Manager U.S. Remote | delinea | Web Marketing | Remote |
|
| Content Marketing Manager San Francisco | airapps | Content Marketing | Onsite |
|
| Content Marketing Manager San Francisco, CA | brettonai | Content Marketing | Onsite |
|
| Content Marketing Manager New York, New York | profound | Content Marketing | Onsite |
|
Up to two reason chips per row; the strongest match is shown first.
stackadapt
stackadapt has 4 other live roles on this site right now across 4 different role categories. The list below shows what they’re hiring for alongside this posting.
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels.
StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels.
We're looking for a Web Marketing Manager to help evolve StackAdapt's website into a best-in-class marketing channel — one that tells our brand story with clarity, supports business goals, and converts high-intent audiences across the customer journey.
This individual contributor role will own the strategy, execution, and optimization of high-impact web experiences that strengthen our brand narrative, communicate StackAdapt’s value in a compelling way, and support measurable business outcomes. This is a hands-on role for someone who combines exceptional writing and storytelling skills with strong strategic thinking and a deep understanding of how content, user experience, and search work together to drive results.
You'll partner with stakeholders to understand business objectives, translate audience needs into compelling web experiences, and develop messaging strategies that drive engagement and conversion. From new landing pages to site-wide content initiatives, you'll independently own web projects from concept through launch and optimization. You'll also identify opportunities to improve existing web experiences through content optimization, SEO, user behavior insights, and performance data.
You'll work closely with Content Strategy, Product Marketing, Demand Generation, Regional Marketing, Design, Web Development, Marketing Ops, and other cross-functional teams to create web experiences that drive measurable results. The ability to balance strategy and execution, navigate ambiguity, and independently manage multiple priorities is central to this role.
StackAdapt is a remote-first company, and we're open to candidates located anywhere within Canada and the US.
What You'll Be Doing
We're Looking For Someone Who
Nice to Have
Why This Role Matters
Our website is one of StackAdapt's most important growth channels. This role helps ensure we deliver high-impact web experiences that strengthen our messaging, improve conversion, support global marketing initiatives, and create impact across the customer journey.
The compensation range listed for this role reflects the expected base salary for candidates located in Ontario, Canada. It is informed by market data and the approved budget for this position. StackAdapt maintains different compensation ranges for roles across other countries and regions, and final offers will be aligned to the candidate’s current location.
This range represents base salary only. Depending on the role, candidates may also be eligible for additional compensation such as annual bonuses, commissions, equity awards, and a comprehensive benefits package.
Factors Influencing Final Compensation:
Please note: Benefits and perks may vary depending on your country of employment and the nature of your engagement. In locations where StackAdapt does not have a legal entity, employment and benefits are administered in accordance with local regulations and partner policies.
StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know. We use artificial intelligence (AI) to streamline the resume reviews of candidates and assess their fit based on the criteria outlined in the job posting. We do not use AI to make any final hiring or interview decisions. About StackAdapt We've been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation. We've been awarded: G2 Top Software for 2026Apply before August 21, 2026.
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