Sendbird · Digital Marketing
Seoul, South KoreaOnsite
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Pulled from the employer's career page. Always verify details at the source before applying.
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Paid social
“… media strategy and execution in Korea—recruiting and managing the local agency, planning campaigns across paid social …”
Creative iteration speed and channel-level attribution matter here.
Lifecycle / email / CRM
“… Google, or similar platforms Practical experience with email marketing platforms such as Marketo, HubSpot, Pardot, or …”
Retention and reactivation programs are core here.
Partner / field marketing
“… for Korea, working closely with the APAC Field Marketing Lead to execute paid media campaigns, email …”
Partner-sourced leads and event programs are core here.
Marketing ops / analytics
“… consistency before anything goes live Partner with Marketing Ops and Revenue Operations to ensure proper campaign …”
Systems ownership and reporting usually anchor this work.
HubSpot
“… experience with email marketing platforms such as Marketo, HubSpot …”
Clarify before applying
Budget ownership
Does this role own the paid media budget, or is that owned by a separate performance lead?
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… media strategy and execution in Korea—recruiting and managing the local agency, planning campaigns across paid social …
Why it matters here: Creative iteration speed and channel-level attribution matter here.
… Google, or similar platforms Practical experience with email marketing platforms such as Marketo, HubSpot, Pardot, or …
Why it matters here: Retention and reactivation programs are core here.
… for Korea, working closely with the APAC Field Marketing Lead to execute paid media campaigns, email …
Why it matters here: Partner-sourced leads and event programs are core here.
… consistency before anything goes live Partner with Marketing Ops and Revenue Operations to ensure proper campaign …
Why it matters here: Systems ownership and reporting usually anchor this work.
Tools mentioned
… experience with email marketing platforms such as Marketo, HubSpot …
… Practical experience with email marketing platforms such as Marketo …
… with email marketing platforms such as Marketo, HubSpot, Pardot …
Success metrics mentioned
… Manager, APAC? APAC represents 33% of our qualified pipeline target for FY27. We’re building out demand …
… just programs, and want their impact measured in revenue …
… Operations to ensure proper campaign setup, lead routing, attribution …
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02How is the budget and pacing structured across paid channels for this role?
Why ask this: Triggered when budget or paid channel ownership is implied. Triggered by the posting’s mention of paid channel ownership signals.
03Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
04How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Paid acquisition angle
If this reflects your real background, emphasize: paid channel ownership and budget trade-offs, testing velocity on creative and landing pages, and how you measured CAC, ROAS, or pipeline impact
Why we suggest this: posting mentions paid social.
Angle 02
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm.
Angle 03
Marketing ops angle
If this reflects your real background, emphasize: systems ownership (CRM, CDP, automation), data quality, attribution, and reporting, and stakeholder workflows and dashboards
Why we suggest this: posting mentions marketing ops / analytics and attribution.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Digital Marketing Manager San Francisco | airapps | Digital Marketing | Onsite |
|
| Digital Marketing Manager Tokyo | fender | Digital Marketing | Onsite |
|
| Digital Marketing Manager Denver Metropolitan Area | lighthouse | Digital Marketing | Onsite |
|
| Digital Marketing Manager (m/f) Porto, Porto, Portugal | mysticinvestholdingsa | Digital Marketing | Onsite |
|
| Digital Marketing Manager Austin, Texas | Rosebud AI | Digital Marketing | Onsite |
|
| Digital Marketing Manager New York, NY | Rosebud AI | Digital Marketing | Onsite |
|
Up to two reason chips per row; the strongest match is shown first.
Sendbird
Sendbird has 4 other live roles on this site right now across 3 different role categories. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
The Company
Delight.ai is on a mission to build the AI workforce of tomorrow. For over a decade, we built the infrastructure behind conversations—chat, voice, video, messaging APIs—and became the #1 CPaaS platform for in-app communications. 4,000+ brands trust us. 7 billion messages flow through our platform every month. 300 million monthly active users.
In December 2024, we made the full strategic pivot to AI-first customer experience. By February 2025, we’d launched our AI agent for enterprise CX—built on a decade of conversation data, now with intelligence on top. And in November 2025, we rebranded to Delight.ai.
Why Digital Marketing Manager, APAC?
APAC represents 33% of our qualified pipeline target for FY27. We’re building out demand generation across Korea and the broader region, and we need someone who can own it end-to-end: paid media, email, webinars, and the localization quality that makes everything land correctly in-market. We’re looking for a marketer who knows the Korean B2B landscape, moves with urgency, and uses AI tools to punch above their weight—not because it’s trendy, but because it’s how you keep pace with what this role demands.
The Role
You’ll own digital demand generation for Korea, working closely with the APAC Field Marketing Lead to execute paid media campaigns, email programs, and webinars—while also serving as the quality gate on localized marketing assets. This role is for marketers who think in pipelines, not just programs, and want their impact measured in revenue, not impressions.
You might be this person if:
You need to have:
What you’ll actually do:
Added Value:
Why Delight.ai?
We’re not iterating on an existing go-to-market motion. We’re building a new category—AI that genuinely delights customers—on top of infrastructure that’s already at enterprise scale. APAC is a critical part of that story, and this role puts you at the center of it: real programs, real pipeline, real impact. If you want to own a region, help define what AI-powered B2B marketing looks like, and do it from Korea, this is the place.
Our KR benefits include (but are not limited to)
Flexible Work Policy
We offer a flexible work schedule at Sendbird. We also value collaboration and relationship building. With those values in mind, we require all employees to gather with their team in the office three days per week as a minimum. Some of our roles require a more frequent in-office schedule. Please work with your manager to understand the office time requirements for your position.
What diversity and inclusion mean to us
There is no such thing as a perfect candidate and the best employees come from a wide range of backgrounds, experiences, and skill sets. Sendbird is a place where everyone can learn and grow. We respect, promote, and encourage diversity for equal employment opportunities and encourage you to apply if this role excites you.
About Sendbird
Combining omnichannel AI and battle-tested, award-winning communication APIs, Sendbird enables businesses to build AI agents and meaningful customer connections at scale. Trusted by 4,000+ leading apps—including DoorDash, Match Group, Noom, and Yahoo Sports—Sendbird powers over 7 billion conversations every month, offering exceptional reliability, security, and compliance that meet enterprise-level demands. Headquartered in California, Sendbird is backed by ICONIQ, SoftBank, Tiger Global, Y Combinator, and other reputable investors.
Apply before August 21, 2026.
More to explore
05How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.