CoreWeave, Inc. · Product Marketing
New York, NY / Sunnyvale, CAOnsite
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Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Partner / field marketing
“… technical and executive audiences Strong track record in GTM execution: campaign strategy, sales enablement, partner marketing …”
Partner-sourced leads and event programs are core here.
Google Tag Manager
“… World's Fair, and MLCommons benchmarking Ecosystem & Partner GTM Build and execute joint GTM programs with …”
Pipeline
“… and customer proof points that drive adoption and pipeline …”
Develop positioning and messaging
“… AI, spanning inference, orchestration, and developer tooling Create messaging frameworks and audience-specific value propositions targeting AI …”
Sales enablement
“… customer outcomes and business impact Go-to-Market & Sales Enablement Design and execute go-to-market programs targeting AI-native …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… technical and executive audiences Strong track record in GTM execution: campaign strategy, sales enablement, partner marketing …
Why it matters here: Partner-sourced leads and event programs are core here.
Tools mentioned
… World's Fair, and MLCommons benchmarking Ecosystem & Partner GTM Build and execute joint GTM programs with …
Success metrics mentioned
… and customer proof points that drive adoption and pipeline …
Responsibility patterns called out
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Director of Product Marketing, AI San Francisco, CA | sigmacomputing | Product Marketing | Onsite |
|
| Director, Product Marketing San Francisco |
CoreWeave, Inc.
CoreWeave, Inc. has 4 other live roles on this site right now within the same role category. The list below shows what they’re hiring for alongside this posting.
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
We are seeking a Director of Product Marketing to define and drive the go-to-market strategy, positioning, and storytelling for CoreWeave's Agentic AI platform. This is a highly visible, high-impact leadership role at the center of one of the fastest-evolving categories in AI — helping the world's most ambitious builders understand why CoreWeave is the essential infrastructure for deploying, scaling, and operationalizing agentic AI systems. You'll shape how we position CoreWeave's inference capabilities, platform tooling, and underlying compute for agentic workloads, and partner closely with product, sales, and field marketing to turn that narrative into campaigns, sales plays, and customer proof points that drive adoption and pipeline.
In this role, you will be responsible for:
Positioning, Messaging & Narrative Development
Go-to-Market & Sales Enablement
Ecosystem & Partner GTM
Customer Evidence & Thought Leadership
Market & Product Intelligence
Wondering if you're a good fit? We believe in investing in our people, and value candidates who can bring their own diversified experiences to our teams – even if you aren't a 100% skill or experience match.
Why CoreWeave?
At CoreWeave, we work hard, have fun, and move fast! We're in an exciting stage of hyper-growth that you will not want to miss out on. We're not afraid of a little chaos, and we're constantly learning. Our team cares deeply about how we build our product and how we work together, which is represented through our core values:
We support and encourage an entrepreneurial outlook and independent thinking. We foster an environment that encourages collaboration and enables the development of innovative solutions to complex problems. As we get set for takeoff, the organization's growth opportunities are constantly expanding. You will be surrounded by some of the best talent in the industry, who will want to learn from you, too. Come join us!
The base salary range for this role is $198,000 to $264,000. The starting salary will be determined based on job-related knowledge, skills, experience, and market location. We strive for both market alignment and internal equity when determining compensation. In addition to base salary, our total rewards package includes a discretionary bonus, equity awards, and a comprehensive benefits program (all based on eligibility).
What We Offer
The range we’ve posted represents the typical compensation range for this role. To determine actual compensation, we review the market rate for each candidate which can include a variety of factors. These include qualifications, experience, interview performance, and location.
In addition to a competitive salary, we offer a variety of benefits to support your needs. The benefits below reflect our US-based offerings; for roles in other locations, benefits vary and are shared during the hiring process. These include:
California Applicants
California Consumer Privacy Act
Equal Opportunity & Accommodations
CoreWeave is an equal opportunity employer, committed to fostering an inclusive and supportive workplace. All qualified applicants and candidates will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information.
As part of this commitment and consistent with the Americans with Disabilities Act (ADA), CoreWeave will ensure that qualified applicants and candidates with disabilities are provided reasonable accommodations for the hiring process, unless such accommodation would cause an undue hardship. If reasonable accommodation is needed, please contact: careers@coreweave.com.
Export Control Compliance
This position requires access to export controlled information. To conform to U.S. Government export regulations applicable to that information, applicant must either be (A) a U.S. person, defined as a (i) U.S. citizen or national, (ii) U.S. lawful permanent resident (green card holder), (iii) refugee under 8 U.S.C. § 1157, or (iv) asylee under 8 U.S.C. § 1158, (B) eligible to access the export controlled information without a required export authorization, or (C) eligible and reasonably likely to obtain the required export authorization from the applicable U.S. government agency. CoreWeave may, for legitimate business reasons, decline to pursue any export licensing process.
More to explore
… AI, spanning inference, orchestration, and developer tooling Create messaging frameworks and audience-specific value propositions targeting AI …
… customer outcomes and business impact Go-to-Market & Sales Enablement Design and execute go-to-market programs targeting AI-native …
Cross-functional partners mentioned
… CoreWeave's inference capabilities, platform tooling, and underlying compute for agentic workloads, and partner closely with product …
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.
03Which partners, channels, or events most directly fill the pipeline today?
Why ask this: Triggered when partner or field marketing signals appear. Triggered by the posting’s mention of partner / field marketing signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Product marketing angle
If this reflects your real background, emphasize: launches, positioning, and messaging, sales enablement and ICP work, and competitive intelligence
Why we suggest this: posting mentions develop positioning and messaging.
Angle 02
ABM / partner angle
If this reflects your real background, emphasize: account selection and tiering, 1:1 campaigns and field events, and working closely with sales / channel
Why we suggest this: posting mentions partner / field marketing.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
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Up to two reason chips per row; the strongest match is shown first.
Apply before August 21, 2026.