august · Growth Marketing
New York CityOnsite
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Work location
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Paid search
“… enrichment, data pipelines—if it’s manual, make it automatic - Build and scale performance channels: Paid search …”
Search bidding and budget pacing usually sit with this kind of role.
Lifecycle / email / CRM
“… embedded within the growth function, working across paid, lifecycle …”
Retention and reactivation programs are core here.
SEO / content
“… Build and scale performance channels: Paid search, retargeting, SEO …”
Organic traffic and editorial cadence are typical scope.
Website / CRO
“… end. You’ll connect our GTM stack, automate workflows, prototype and ship AI-powered experiments, build landing page …”
Experimentation cadence and on-site conversion live here.
Marketing ops / analytics
“… unlock new growth levers WHAT YOU BRING - Highly interested in: growth, GTM engineering, marketing ops …”
Systems ownership and reporting usually anchor this work.
Clarify before applying
Budget ownership
Does this role own the paid media budget, or is that owned by a separate performance lead?
Experimentation ownership
Who owns experimentation and analytics implementation day-to-day?
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… enrichment, data pipelines—if it’s manual, make it automatic - Build and scale performance channels: Paid search …
Why it matters here: Search bidding and budget pacing usually sit with this kind of role.
… embedded within the growth function, working across paid, lifecycle …
Why it matters here: Retention and reactivation programs are core here.
… Build and scale performance channels: Paid search, retargeting, SEO …
Why it matters here: Organic traffic and editorial cadence are typical scope.
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Growth Marketing Lead New York City | arlo | — | Onsite |
|
| Growth Marketing Lead New York | batoncorporation |
august
august has 2 other live roles on this site right now across 2 different role categories. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
Today, legal work is done the way it has been done for a century — manually, by humans, in six-minute increments. Every contract drafted from scratch. Every memo researched line by line. Every matter running through layers of review that someone is paying for at hundreds of dollars an hour.
That is about to change. We believe that in five years, more than 80% of legal work will pass through a model before it ever reaches a human. The implication is not faster lawyers — it is a fundamentally different way that legal services get bought and procured.
Our mission is to make high-quality legal work accessible and affordable for everyone. We are going after the services spend, not the software spend — helping law firms restructure their delivery model around AI, and helping in-house teams do the same. One engine of agents and workflows underneath every matter we touch.
We are a lean, in-person based in New York City, backed by leading investors and growing fast. Every role at August is a chance to remake an industry while the window is open.
We’re building a generational company at August, and we’re looking for a Growth Marketing Manager who builds faster than most teams can write specs.
In this role, you’ll own August’s growth infrastructure end to end. You’ll connect our GTM stack, automate workflows, prototype and ship AI-powered experiments, build landing pages, and invent new ways to reach lawyers. You’ll use LLMs, no-code and low-code tools, APIs, and scrappy prototypes to unlock new growth channels and scale what works.
You’ll be embedded within the growth function, working across paid, lifecycle, outbound, and product-led growth. Your toolkit will be distinct: GPTs, automation workflows, custom scripts, internal agents, and fast MVPs built to learn, not to impress. This is a high-autonomy, high-leverage role for someone who thinks in distribution, speed, and scale. You think like a growth marketer but move like a hacker.
Own our GTM stack: Connect and optimize tools across marketing and sales to power outbound, inbound, and PLG motion
Build AI-powered workflows: Prototype and launch GPTs for ad copy, agents for segmentation, auto-generated landing pages, and smart automation across channels
Ship growth experiments fast: Build and launch MVPs using Retool, Bubble, Zapier, Vercel, or custom scripts without relying on Engineering
Automate repetitive work: Campaign QA, performance reporting, lead enrichment, data pipelines—if it’s manual, make it automatic
Build and scale performance channels: Paid search, retargeting, SEO, and new experiments we haven’t tried yet. Obsess over ROI and repeatable systems
Support PLG motion: Build landing pages, improve site speed, optimize conversion funnels, and run keyword research
Leverage APIs, webhooks, and LLMs: Stitch together growth infrastructure that scales smarter, not harder
Run outbound campaigns: Build and optimize systems that convert, from segmentation to sequencing
Act as an internal multiplier: Share tools, playbooks, and internal agents that help marketing and GTM teams move faster
Collaborate cross-functionally: Work closely with design, product, and data science to test and refine ideas that unlock new growth levers
Highly interested in: growth, GTM engineering, marketing ops, or similar roles at fast-growing B2B SaaS companies
Growth instincts + hacker mindset: You know what drives outcomes and how to build just enough to prove value
Technical fluency: Comfortable with Zapier/Make/Tray/N8N, Python, JavaScript, SQL, APIs, webhooks, and no-code tools like Retool or Framer
AI-first approach: Hands-on experience with LLMs, automation, and experimentation. Bonus if you’ve built custom GPTs or internal agents
Modern GTM tooling knowledge: Familiar with systems like HubSpot, Segment, Amplitude, Clay, Salesloft, or equivalents
Bias toward shipping: You believe a working prototype today beats a polished deck next week
Strong product and design sense: You make fast, high-quality decisions about scope, UX, and tradeoffs
Ownership mentality: You communicate clearly, operate independently, and don’t wait to be told what to do
Prior experience in B2B SaaS teams
Built PLG funnels or self-serve acquisition from scratch
SEO and conversion optimization expertise
Comfort working with structured and unstructured data—cleaning, transforming, and piping it into useful workflows
Shipped AI-powered marketing tools, internal agents, or growth infrastructure
You execute relentlessly. You move fast, iterate faster, and ship things that matter. You thrive in ambiguity and see chaos as opportunity. You don’t wait for perfect specs or complete information—you build just enough to prove value, then improve it. You’re comfortable being scrappy on a small team with big ambition. You think in distribution, speed, and scale.
Medical insurance coverage
Flexible PTO
Centralized office equipment ordering for all employees
Equinox or Chelsea Piers gym membership
In-office perks: lunch, dinner, snacks, drinks, and more
Budget for intra-office travel
Team-building events
Relocation support to NYC (as needed)
Founding Impact: Shape not just your role but the company.
Uncapped Upside: Competitive base + commission, early equity ownership.
Top-tier Team: Work alongside people who move fast, think clearly, and care deeply.
Category-Defining Work: Help build the first true AI agents for the legal profession.
Fast Growth: Scale your career as we scale the company.
In-person in NYC: Collaborative, talent dense and high energy environment
Global Reach: Our clients span 4 continents and use August in multiple languages and jurisdictions
Frontier of Applied AI: August has access to proprietary data inaccessible to foundation model providers. We build agents to automate all challenging knowledge work.
More to explore
… end. You’ll connect our GTM stack, automate workflows, prototype and ship AI-powered experiments, build landing page …
Why it matters here: Experimentation cadence and on-site conversion live here.
… unlock new growth levers WHAT YOU BRING - Highly interested in: growth, GTM engineering, marketing ops …
Why it matters here: Systems ownership and reporting usually anchor this work.
Tools mentioned
… growth infrastructure end to end. You’ll connect our GTM stack, automate workflows, prototype and ship AI-powered …
… tooling knowledge: Familiar with systems like HubSpot, Segment, Amplitude …
… and launch GPTs for ad copy, agents for segment …
… Modern GTM tooling knowledge: Familiar with systems like HubSpot …
… - Technical fluency: Comfortable with Zapier/Make/Tray/N8N, Python, JavaScript, SQL …
Why it matters here: Queries against the data warehouse show up in this listing's stack.
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02How is the budget and pacing structured across paid channels for this role?
Why ask this: Triggered when budget or paid channel ownership is implied. Triggered by the posting’s mention of paid channel ownership signals.
03Who owns landing page testing, analytics implementation, and shipping decisions?
Why ask this: Triggered when CRO, experimentation, or website signals appear. Triggered by the posting’s mention of website / cro signals.
04Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
05How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Paid acquisition angle
If this reflects your real background, emphasize: paid channel ownership and budget trade-offs, testing velocity on creative and landing pages, and how you measured CAC, ROAS, or pipeline impact
Why we suggest this: posting mentions paid search.
Angle 02
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm.
Angle 03
Marketing ops angle
If this reflects your real background, emphasize: systems ownership (CRM, CDP, automation), data quality, attribution, and reporting, and stakeholder workflows and dashboards
Why we suggest this: posting mentions marketing ops / analytics.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
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| Onsite |
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| Growth Marketing Lead, Lifecycle New York City | garage | — | Onsite |
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| Growth Marketing Lead (m/f/d) Berlin | buena | — | Onsite |
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| Growth Marketing Lead, SME Moorgate London | checkatrade | — | Onsite |
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| Growth Marketing Manager, Lifecycle San Francisco, CA | lyft | — | Onsite |
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Up to two reason chips per row; the strongest match is shown first.
Apply before August 22, 2026.