markforged · Marketing Operations
Waltham, Massachusetts, United StatesOnsite
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Pulled from the employer's career page. Always verify details at the source before applying.
Work location
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… and reporting Support and maintain the B2B lead lifecycle in Marketo and Salesforce, ensuring: Accurate stage …”
Retention and reactivation programs are core here.
Marketing ops / analytics
“… parts in-house. Role Summary As a Principle Marketing Operations Specialist, you will be part of our …”
Systems ownership and reporting usually anchor this work.
Google Analytics
“… automation (B2B preferred) A good understanding of digital marketing tools such as Google AdWords, Google Analytics …”
Marketo
“… Manage and support all Marketing campaign efforts in Marketo …”
Salesforce
“… maintain the B2B lead lifecycle in Marketo and Salesforce …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… and reporting Support and maintain the B2B lead lifecycle in Marketo and Salesforce, ensuring: Accurate stage …
Why it matters here: Retention and reactivation programs are core here.
… parts in-house. Role Summary As a Principle Marketing Operations Specialist, you will be part of our …
Why it matters here: Systems ownership and reporting usually anchor this work.
Tools mentioned
… automation (B2B preferred) A good understanding of digital marketing tools such as Google AdWords, Google Analytics …
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| APAC Marketing Operations Manager IN - Bangalore, India | scopely | Marketing Operations / Growth Operations | Onsite |
|
| Marketing Operations & AI Transformation Manager Dublin, Ireland |
markforged
Beyond this listing, markforged doesn’t have other live growth roles on this site right now. The company page shows what it is hiring for across other disciplines.
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
Markforged (NYSE: MKFG) is leading the digital transformation of manufacturing by revolutionizing how engineers and manufacturers create and innovate. Our unique platform combines software, advanced materials (including cutting-edge metal and composite technologies), and industrial 3D printers to deliver strong, functional parts for various industries. We empower customers to overcome supply chain complexities, reduce costs, and accelerate innovation by producing high-performance tools, fixtures, prototypes, and end-use parts in-house.
Role Summary
As a Principle Marketing Operations Specialist, you will be part of our Demand Generation team, supporting the success of our B2B lead generation initiatives by ensuring marketing execution is scalable, consistent, and measurable. This is a hands-on individual contributor role. You will execute day-to-day marketing operations while also owning the processes and standards that reduce manual work and enable automation over time.
What will you own?
What you have:
Salary Range
The pay range for this role is expected to be between $112,500 - $150,000 USD (annually). Actual base pay could vary based on factors including but not limited to experience, subject matter expertise, geographic location, certifications, licenses, business needs and the applicant’s skill set. The base pay is just one component of the total compensation package for employees. Other components may include a comprehensive benefits package. The estimated compensation range listed in this job posting reflects base salary only.
#LI-hybrid
#LI-fulltime
Why Markforged? Help us reinvent manufacturing. We are reinventing manufacturing so that engineers can build anything they imagine. We are one team that wins together! You will be engaging every day with passionate and dedicated individuals in a collaborative environment working towards making best-in-class products.To all recruitment agencies: Markforged does not accept agency resumes. Please do not forward resumes to our jobs alias or Markforged employees. Markforged is not responsible for any fees related to unsolicited resumes.
Markforged is an equal opportunity employer and does not discriminate based on race, color, religion, sex, national origin, age, or disability.
#LI-BA1More to explore
… Manage and support all Marketing campaign efforts in Marketo …
… maintain the B2B lead lifecycle in Marketo and Salesforce …
Success metrics mentioned
… with content Scheduling and sending emails Email performance reporting Own the definition, documentation, and enforcement of …
Worth raising before applying or in the first recruiter conversation.
01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
03How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
04How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm.
Angle 02
Marketing ops angle
If this reflects your real background, emphasize: systems ownership (CRM, CDP, automation), data quality, attribution, and reporting, and stakeholder workflows and dashboards
Why we suggest this: posting mentions marketing ops / analytics.
Angle 03
Analytics / reporting angle
If this reflects your real background, emphasize: data warehouse access and tooling stack, metric definitions and reporting cadence, and attribution and forecasting accuracy
Why we suggest this: posting mentions reporting & forecasting.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
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Up to two reason chips per row; the strongest match is shown first.
Apply before August 22, 2026.