stackfuel · Performance Marketing

Senior Performance Marketing Manager (m/w/d)

BerlinRemote

Apply on company siteBuild a mentor case file View 1241 similar roles

Add to shortlist and compare later — open your saved-role workspace.

Pulled from the employer's career page. Always verify details at the source before applying.

Senior Performance Marketing Manager (m/w/d) at stackfuel | GrowthMarketingJobs.xyz

Use this posting to prepare

Three short reads before you apply.

Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.

Step 1

Resume keywords to notice

Terms in the actual posting. Use these only where they match your real experience.

Role focus

Performance marketing
Paid acquisition
Web / CRO

Channels

Paid search
Paid social
CRO

Tools

Google Ads
Meta Ads
LinkedIn Ads
Google Analytics

Metrics

CAC
ROAS
Conversion rate

Step 2

Questions to ask

Worth raising before applying or in the first recruiter conversation.

01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02How is the budget and pacing structured across paid channels for this role?
Why ask this: Triggered when budget or paid channel ownership is implied. Triggered by the posting’s mention of paid channel ownership signals.
03Who owns landing page testing, analytics implementation, and shipping decisions?
Why ask this: Triggered when CRO, experimentation, or website signals appear. Triggered by the posting’s mention of website / cro signals.
04How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.

Step 3

Angles to consider

Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.

Angle 01
Paid acquisition angle
If this reflects your real background, emphasize: paid channel ownership and budget trade-offs, testing velocity on creative and landing pages, and how you measured CAC, ROAS, or pipeline impact
Why we suggest this: posting mentions paid search and paid social.
Angle 02
Web / CRO angle
If this reflects your real background, emphasize: experimentation cadence and analytics, on-site conversion wins, and collaboration with design and product teams
Why we suggest this: posting mentions website / cro and conversion rate.

Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.

Compare

Similar roles worth weighing

Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.

Role	Company	Specialty	Work mode	Why similar
Senior Performance Marketing Manager, Paid Search San Francisco	harvey	Paid Acquisition	Remote	Same specialty Same work mode
Senior Performance Marketing Manager, Paid Search New York	harvey	Paid Acquisition	Remote	Same specialty Same work mode
Senior Creative Strategist, Performance Marketing Remote	cantina	Paid Acquisition	Remote	Same specialty Same work mode
Senior Creative Strategist, Performance Marketing Remote	Scribe	Paid Acquisition	Remote	Same specialty Same work mode
Senior Manager, Global Performance Marketing Strategy, AMER US - San Francisco	airwallex	Paid Acquisition	Remote	Same specialty Same work mode
Senior Performance Marketing Manager London	deepl	Paid Acquisition	Remote	Same specialty Same work mode

Up to two reason chips per row; the strongest match is shown first.

Original employer description

The posting as the employer wrote it

Reproduced verbatim from the employer. Verify everything in this brief against the source text below.

Jobbeschreibung

Als Senior Performance Marketing Manager (all genders) verantwortest Du unser Performance Marketing mit Fokus auf skalierbare Leadgenerierung über Paid Search, Paid Social und weitere Performance-Kanäle. Du steuerst Budget und zentrale KPIs (u. a. CPL, CAC, ROAS, Conversion Rate und Leadqualität) und sorgst für ein skalierbares Kampagnen-Setup.

Du planst, setzt auf und optimierst kanalübergreifende Kampagnen und Landingpages, testest und skalierst neue Performance-Kanäle und leitest aus Datenanalysen konkrete Wachstumsmaßnahmen ab. In enger Zusammenarbeit mit Sales, Brand/Creative, Web/Tech und dem Leadership-Team verbesserst Du kontinuierlich Conversion Rates und Leadqualität.

Schwerpunkte Deiner Rolle

Konzeption, Setup und Optimierung von Performance-Kampagnen (Fokus: Google Ads, Meta Ads)
Steuerung von Budget und KPIs (CPL, CAC, ROAS, Conversion Rates, Lead-Qualität)
Analyse der Kampagnendaten und Ableitung skalierbarer Wachstumsmaßnahmen
Erstellung und Optimierung conversion-starker Anzeigen und Landing Pages
Aufbau und Umsetzung einer strukturierten Testing-Roadmap (z. B. A/B-Tests, Bidding, Creatives)
Optimierung der Lead-Qualität in enger Zusammenarbeit mit dem Sales-Team
Evaluierung und Skalierung von neuen Performance-Kanälen und Erstellung strukturierter Reportings für interne Stakeholder

Das bringst Du mit

Mindestens 5 Jahre Erfahrung im Performance Marketing mit Fokus auf Google Search und MetaAds
Tiefes Verständnis von Funnel-Logiken, KPI-Steuerung und datengetriebener Budgetallokation
Erfahrung im Conversion-Copywriting für Anzeigen und Landing Pages
Sicherer Umgang mit Google Ads, Meta Ads Manager, GA4, Tracking- und Funnel-Setups
Erfahrung mit weiteren Kanälen wie TikTok, LinkedIn Ads, Native Ads und YouTube Ads ist von Vorteil.
Ausgeprägte Kommunikationsstärke, analytisches Denken, strukturierte Arbeitsweise und hohe Eigenverantwortung
Ausgeprägte Ownership- und Hands-on-Mentalität sowie strategisches Denken im dynamischen Umfeld
Sehr gutes Deutsch (C2) und sehr gutes Englisch (mind. C1)
Erfahrung in wachstums- oder performance-getriebenen Umfeldern ist von Vorteil

*Wir freuen uns über Bewerbungen unabhängig von Geschlecht, geschlechtlicher Identität, sexueller Orientierung, Herkunft, Alter oder Behinderung*

Apply before August 22, 2026.

Senior Performance Marketing Manager (m/w/d)

Senior Performance Marketing Manager (m/w/d)

This appears to be a performance marketing role at stackfuel, with paid search, paid social, and website or CRO.

Signals found in the posting

Tools mentioned in this role

Three short reads before you apply.

Resume keywords to notice

Questions to ask

Angles to consider

Similar roles worth weighing

Other roles at this company

The posting as the employer wrote it

Other live role categories to explore