obsidiansecurity · Marketing
Palo Alto Onsite
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Work location
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… customer advocacy and engagement programs, including reference networks, lifecycle touchpoints, and customer marketing initiatives. Customer content …”
Retention and reactivation programs are core here.
Partner / field marketing
“… speak at events/webinars, provide quotes, and participate in co-marketing …”
Partner-sourced leads and event programs are core here.
Community / social
“… pipeline influence. Build and manage the company’s social media strategy and day-today content publishing and curation …”
Brand channels and community activation live here.
Salesforce
“… gap: securing SaaS apps where business happens—Microsoft 365, Salesforce …”
Pipeline
“… of customer marketing initiatives on retention, advocacy, and pipeline influence. Build and manage the company’s social …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… customer advocacy and engagement programs, including reference networks, lifecycle touchpoints, and customer marketing initiatives. Customer content …
Why it matters here: Retention and reactivation programs are core here.
… speak at events/webinars, provide quotes, and participate in co-marketing …
Why it matters here: Partner-sourced leads and event programs are core here.
… pipeline influence. Build and manage the company’s social media strategy and day-today content publishing and curation …
Why it matters here: Brand channels and community activation live here.
Tools mentioned
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
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| Senior Agent Channel Marketing Manager Chicago, IL; Denver, CO | honeycombinsurance | — | Onsite |
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| Senior Channel Marketing Manager - APAC Home Office (Singapore) |
obsidiansecurity
obsidiansecurity has 2 other live roles on this site right now across 2 different role categories. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
Obsidian Security is the leading SaaS security platform, trusted by global enterprises like Snowflake, T-Mobile, and Algolia. We protect 200+ organizations across North America, Europe, the Middle East, Southeast Asia, Australia, and New Zealand, including many of the world’s largest Fortune 1000 and Global 2000 companies.
Founded in 2017 and backed by top investors like Greylock, Obsidian was built to close a critical gap: securing SaaS apps where business happens—Microsoft 365, Salesforce, and hundreds more. The company does this by offering a complete SaaS security platform to reduce risk, detect and respond to threats, and prevent breaches at the source. Obsidian was built by leaders who redefined endpoint and identity security at CrowdStrike, Okta, Cylance, and Carbon Black. Now, they’re transforming how SaaS is secured.
With AI driving rapid SaaS growth and complexity, agentic AI tools gain privileged access to sensitive data through integrations, creating new risks most security tools miss. Obsidian uniquely detects anomalous OAuth token activity and manages integration risks. Major announcements are on the horizon. Recognizing that SaaS security needs to evolve, Obsidian enables growing organizations to start with a lightweight, prevention-focused browser extension and expand coverage over time.
With global momentum, a growing partner ecosystem including SentinelOne, Databricks, and Google Cloud, and a major fundraise ahead, Obsidian is scaling rapidly toward long-term growth and IPO readiness.
About The Role Obsidian is looking for a strategic and creative Customer Marketing Manager to build and scale programs that deepen customer engagement, celebrate customer success, and turn our users into passionate advocates. In this role, you’ll own customer storytelling - from case studies to milestone highlights - and scale Obsidian’s Customer Advocacy program.
In this role, you will
Your background looks something like this
Employee Benefits
Our competitive benefits packages are designed to support our employees' well-being, both at work and at home. Our US based employees enjoy:
For more details on our US benefits, or for information on our international benefits, please see here.
Pay Transparancy
Please note that the base pay range is a guideline and for candidates who receive an offer, the base pay will vary based on factors such as work location, as well as the knowledge, skills and experience of the candidate. In addition to a competitive base salary, this position is eligible for equity awards and may be eligible for sales commission or incentive compensation based on the role or function within the company.
At Obsidian, we are proud to be an equal-opportunity employer. We value diversity and hire for talent, passion, and compassion. In compliance with federal law, all persons hired will be required to submit satisfactory proof of identity and legal authorization. If you have a need that requires accommodation, please contact accommodations@obsidiansecurity.com
Information collected and processed as part of any job applications you choose to submit is subject to Obsidian’s Applicant Privacy Policy.
Base Salary Range$195,000—$212,000 USDMore to explore
… gap: securing SaaS apps where business happens—Microsoft 365, Salesforce …
Success metrics mentioned
… of customer marketing initiatives on retention, advocacy, and pipeline influence. Build and manage the company’s social …
… measure the impact of customer marketing initiatives on retention …
… provide quotes, and participate in co-marketing. Insights & reporting …
Cross-functional partners mentioned
… creative Customer Marketing Manager to build and scale programs that deepen customer engagement, celebrate customer success …
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
02How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
03How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
04How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.
05Which partners, channels, or events most directly fill the pipeline today?
Why ask this: Triggered when partner or field marketing signals appear. Triggered by the posting’s mention of partner / field marketing signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm and retention.
Angle 02
Analytics / reporting angle
If this reflects your real background, emphasize: data warehouse access and tooling stack, metric definitions and reporting cadence, and attribution and forecasting accuracy
Why we suggest this: posting mentions reporting & forecasting.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
| delinea |
| — |
| Onsite |
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| Sr. Email Marketing Manager London, United Kingdom | tripadvisor | Lifecycle / CRM | Onsite |
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| Grupo QuintoAndar | Sr. Marketing Manager (B2B) São Paulo, São Paulo, Brazil | quintoandar | — | Onsite |
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| Senior Account Based Marketing Manager Oakville, Ontario - Canada; Toronto, Ontario - Canada; Waterloo, Ontario - Canada | geotab | — | Onsite |
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| Senior Alliance Marketing Manager US | celigo | — | Onsite |
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Up to two reason chips per row; the strongest match is shown first.
Apply before August 21, 2026.