phillytechco · Marketing
Remote - United StatesRemote
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Pulled from the employer's career page. Always verify details at the source before applying.
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… demand generation, paid media, brand marketing, product marketing, lifecycle marketing, healthcare marketing, or industry partnerships without …”
Retention and reactivation programs are core here.
SEO / content
“… conversion rates and increase qualified inbound demand. Build SEO …”
Organic traffic and editorial cadence are typical scope.
Website / CRO
“… that reduce dependence on founder led growth. Develop website messaging, positioning, and content that improve conversion …”
Experimentation cadence and on-site conversion live here.
Google Tag Manager
“… a hands-on, builder mentality. Strong copywriting, website messaging, GTM strategy, and content marketing skills, with the …”
Pipeline
“… execute the campaigns, create the messaging, and generate pipeline from the ground up. You do not …”
Clarify before applying
Experimentation ownership
Who owns experimentation and analytics implementation day-to-day?
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… demand generation, paid media, brand marketing, product marketing, lifecycle marketing, healthcare marketing, or industry partnerships without …
Why it matters here: Retention and reactivation programs are core here.
… conversion rates and increase qualified inbound demand. Build SEO …
Why it matters here: Organic traffic and editorial cadence are typical scope.
… that reduce dependence on founder led growth. Develop website messaging, positioning, and content that improve conversion …
Why it matters here: Experimentation cadence and on-site conversion live here.
Tools mentioned
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Director, Brandformance Marketing USA - New York, NY | gen-digital | — | Remote |
|
| Director, HCP Marketing Boston | xenon |
phillytechco
phillytechco has 2 other live roles on this site right now within the same role category. The list below shows what they’re hiring for alongside this posting.
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
This role is fully remote in the US and Canada.
ARE YOU READY TO BUILD THE MARKETING ENGINE FOR A NEXT-GEN AI FIRST PARTNERSHIP MARKETING PLATFORM? THEY ARE ALREADY TRUSTED BY BILLION DOLLAR BRANDS AND STARTUPS.
SaaS Talent's client is a next-generation AI-powered partnership and performance marketing platform that's built on award-winning real-time funnel personalization technology. Their platform drives higher conversions by automatically aligning brand creative with each influencer's content, audience interests, and behavior. Powered by social listening data, it personalizes landing pages and creative assets for every partner type, from social creators and podcasters to B2B affiliates and customer referrals, all with a single click.
The company is already working with high-growth consumer brands and is backed by strategic investors in the performance marketing ecosystem. With a strong product market fit and momentum in a rapidly expanding category, they are positioned to become a foundational platform in the future of partnership led growth.
COMPANY VALUES
Excellence: Push boundaries and innovate with pride.
Growth: Always curious, continuously improving.
Character: Integrity, kindness, and humility are non-negotiable.
WORK ENVIRONMENT
We're looking for a true builder who is comfortable being the entire marketing department. This is a highly hands-on individual contributor role where you'll personally develop the strategy, build the systems, execute the campaigns, create the messaging, and generate pipeline from the ground up. You do not need to come from a SaaS company.
Candidates from marketing agencies are welcome, provided YOU have personally built and scaled affiliate, creator, influencer, referral, and partnership-led growth programs for ecommerce brands or companies serving the ecommerce ecosystem.
You will be responsible for generating a qualified pipeline and revenue growth through partnership led demand generation. Your success will be measured by the number of qualified opportunities created, pipeline generated, revenue influenced, and the repeatability of the systems you build.
You will be responsible for:
NOTE THAT THIS IS AN INDIVIDUAL CONTRIBUTOR ROLE. YOU WILL BE HANDS-ON, SHAPING THE STRATEGY, EVALUATING AND EXECUTING PARTNERSHIP DEALS, AND MEASURING THE RESULTS. NOT HIRING AGENCIES/FREELANCERS/STAFF TO DO THE WORK.
Candidates whose experience is primarily in general demand generation, paid media, brand marketing, product marketing, lifecycle marketing, healthcare marketing, or industry partnerships without deep affiliate, creator, influencer, referral, or ecommerce partnership ecosystem experience are not a fit.
If you would like to schedule an interview, just tap "I'm Interested,” submit your resume, or send a message back to your recruiter to set up an interview. If you would like to refer someone, tap "Refer a Friend," and we'll give you a $500 bonus if they get hired.
About SaaS Talent
SaaS Talent is more than just a recruiting company. We're your hiring, business development and growth partner with 20+ years of experience in SaaS and Hi Tech that helps you scale and transform your business. We've worked with 100+ companies and helped them achieve their goals. From streamlining sales, marketing, and operations to hiring ideal talent and getting funding, if you're struggling to grow, we're an ideal choice.
Reach out to us at www.saas-talent.com to learn more about how we can help you.
SMS Communication Consent Disclaimer
By applying for this position, you agree to receive text message updates from SaaS Talent related to job opportunities. Standard message and data rates may apply, and messaging frequency varies. Text HELP for help and STOP to cancel. Learn more about our opt-in SMS Communication consent policy here: https://www.saas-talent.com/opt-in-sms-communication-consent
More to explore
… a hands-on, builder mentality. Strong copywriting, website messaging, GTM strategy, and content marketing skills, with the …
Success metrics mentioned
… execute the campaigns, create the messaging, and generate pipeline from the ground up. You do not …
… be responsible for generating a qualified pipeline and revenue growth through partnership led demand generation . …
… establish revenue targets, pipeline goals, channel KPIs, and forecast …
Responsibility patterns called out
… whose experience is primarily in general demand generation, paid media, brand marketing, product marketing, lifecycle marketing …
… establish revenue targets, pipeline goals, channel KPIs, and forecasting models. Candidates whose experience is primarily in …
Cross-functional partners mentioned
… industry relationships. Generate qualified opportunities for the sales team and own accountability for marketing sourced pipeline …
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02Who owns landing page testing, analytics implementation, and shipping decisions?
Why ask this: Triggered when CRO, experimentation, or website signals appear. Triggered by the posting’s mention of website / cro signals.
03How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
04How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
05How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm and manage lifecycle programs.
Angle 02
SEO / organic angle
If this reflects your real background, emphasize: technical SEO and content production, organic traffic and pipeline contribution, and tools (Search Console, Ahrefs, Semrush)
Why we suggest this: posting mentions seo / content.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
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Up to two reason chips per row; the strongest match is shown first.
Apply before August 22, 2026.