Gigs · Product Marketing
New York, San FranciscoOnsite
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Pulled from the employer's career page. Always verify details at the source before applying.
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Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… ecosystem. Our team operates across the full product lifecycle — from influencing product strategy and launch …”
Retention and reactivation programs are core here.
SEO / content
“… points if You have agency, lifecycle, and content marketing experience Experience in the payments, financial technology …”
Organic traffic and editorial cadence are typical scope.
Partner / field marketing
“… compensation) What You Will Do Build and implement co-marketing programs that strengthen partner relationships and drive …”
Partner-sourced leads and event programs are core here.
Revenue
“… meaningful value to end users and drive sustained revenue growth. You’ll shape how connectivity is positioned, …”
Activation
“… a strong grasp of growth levers across acquisition, activation …”
Clarify before applying
Tools
Which specific analytics and marketing tools does this role own directly?
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… ecosystem. Our team operates across the full product lifecycle — from influencing product strategy and launch …
Why it matters here: Retention and reactivation programs are core here.
… points if You have agency, lifecycle, and content marketing experience Experience in the payments, financial technology …
Why it matters here: Organic traffic and editorial cadence are typical scope.
… compensation) What You Will Do Build and implement co-marketing programs that strengthen partner relationships and drive …
Why it matters here: Partner-sourced leads and event programs are core here.
Success metrics mentioned
… meaningful value to end users and drive sustained revenue growth. You’ll shape how connectivity is positioned, …
… a strong grasp of growth levers across acquisition, activation …
… strong grasp of growth levers across acquisition, activation, retention …
Cross-functional partners mentioned
… marketing assets (pitch decks, playbooks, paid media ads, whitepapers, videos, etc.) Work closely with data team …
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Worth raising before applying or in the first recruiter conversation.
01How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
02How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
03How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.
04Which partners, channels, or events most directly fill the pipeline today?
Why ask this: Triggered when partner or field marketing signals appear. Triggered by the posting’s mention of partner / field marketing signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm and retention.
Angle 02
SEO / organic angle
If this reflects your real background, emphasize: technical SEO and content production, organic traffic and pipeline contribution, and tools (Search Console, Ahrefs, Semrush)
Why we suggest this: posting mentions seo / content.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Product Marketing Manager, Customer & Partner Marketing US | augury | Product Marketing | Onsite |
|
| Product Marketing Senior Manager, Retention Los Angeles, California, United States | crunchyroll | Product Marketing | Onsite |
|
| Associate Product Marketing Manager Redlands, CA | esri | Product Marketing | Onsite |
|
| Associate Product Marketing Manager San Francisco | Perplexity | Product Marketing | Onsite |
|
| Customer & Growth Product Marketing Lead San Francisco, CA | gleanwork | Product Marketing | Onsite |
|
| Customer & Growth Product Marketing Lead Mountain View, CA | gleanwork | Product Marketing | Onsite |
|
Up to two reason chips per row; the strongest match is shown first.
Gigs
Gigs has 3 other live roles on this site right now across 3 different role categories. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
At Gigs, we're building the operating system for mobile services—a platform that lets tech companies embed global connectivity into their products effortlessly.
Just as Stripe lets any business add a payment button in seconds, Gigs empowers platforms to weave in connectivity—bridging the traditional world of telecom with modern tech. From fintechs launching mobile services to HR platforms offering work phone plans, we automate provisioning and remove telecom complexity.
Our team of around 150 people across the US and Europe, backed by nearly $100 million in funding from Ribbit Capital, Google, and Y Combinator. As one of the fastest-growing tech companies, bringing together early-stage engineers, product builders, and business athletes from companies like Stripe, Airbnb, and Shopify. We’re tackling deep technical and regulatory challenges to make connectivity truly seamless.
If you’re driven by curiosity, creativity, and the chance to shape the future of telecom, we’d love to hear from you.
We are building in a highly complex space and tackling a massive problem. We want people who lean in when things get hard.
Product Marketing at Gigs is deeply cross-functional. You’ll collaborate closely with Implementations, Product, Sales, Account Management, Creative, Finance, and Data to ensure our partnerships deliver meaningful value to end users and drive sustained revenue growth.
You’ll shape how connectivity is positioned, launched, and scaled within our partner ecosystem. Our team operates across the full product lifecycle — from influencing product strategy and launch readiness to driving adoption through always-on growth campaigns. You will deliver growth strategies for and with partners. This is a dynamic role that requires strategic thinking, sharp execution, and excellent communication to create win-win outcomes.
A successful candidate will be highly-motivated and self-directed with expertise in juggling multiple accounts and working in a fast-paced environment.
Salary range:
(The final offer depends on your background, skills, and how you perform through the process. We're open to considering outlier candidates, which may result in an adjustment to the scope and compensation)
Bonus points if
At Gigs, we value in-person collaboration. We believe the best ideas, decisions, and relationships are built when teams spend meaningful time together, and our culture is designed around that belief. We support flexibility where it makes sense. Some focused work can be done remotely, and not every role or week looks the same. You should expect regular time in one of our hubs, as well as occasional travel for team workshops, customer meetings, and Gigs Republic, our bi-annual company off-site. Our offices are designed to feel like home-inspired workspaces, with plants, thoughtful tools, and small, tight-knit teams that make collaboration feel natural, energizing, and effective.
At Gigs, we believe in rewarding excellence. We offer competitive compensation and stock options because we see you as a true partner in our growth. We also provide stipends for your home office or work setup, a budget for learning and development to fuel your career, and of course, a free phone and international data plan
Want to learn more about our benefits, hubs, and what it’s like to work at Gigs? Check out our Careers page.
Apply before August 21, 2026.
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