liquid-ai · Product Marketing
San FranciscoRemote
Add to shortlist and compare later — open your saved-role workspace.
Pulled from the employer's career page. Always verify details at the source before applying.
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Google Tag Manager
“… retrospectives - Cross-functional driver: You partner across product, GTM …”
Pipeline
“… track marketing metrics that connect launch activity to pipeline and revenue outcomes - Partner with the …”
Revenue
“… metrics that connect launch activity to pipeline and revenue outcomes - Partner with the content and …”
Reporting & forecasting
“… You will be our first product marketing hire, reporting to the VP of Marketing at the …”
Own end-to-end campaign execution
“… GTM leads to develop and execute launch strategies end-to-end …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Tools mentioned
… retrospectives - Cross-functional driver: You partner across product, GTM …
Success metrics mentioned
… track marketing metrics that connect launch activity to pipeline and revenue outcomes - Partner with the …
… metrics that connect launch activity to pipeline and revenue outcomes - Partner with the content and …
… You will be our first product marketing hire, reporting to the VP of Marketing at the …
Responsibility patterns called out
… GTM leads to develop and execute launch strategies end-to-end …
Cross-functional partners mentioned
… positioning and surface growth opportunities - Partner with product and GTM leads to develop and execute …
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Worth raising before applying or in the first recruiter conversation.
01How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Analytics / reporting angle
If this reflects your real background, emphasize: data warehouse access and tooling stack, metric definitions and reporting cadence, and attribution and forecasting accuracy
Why we suggest this: posting mentions reporting & forecasting.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Product Marketing & GTM Lead Manager-Freemium USA - New York, NY | gen-digital | Product Marketing | Remote |
|
| Product Marketing & GTM Lead Manager - LifeLock USA - Tempe, AZ | gen-digital | Product Marketing | Remote |
|
| Product Marketing Manager (Apify Platform) Prague | apify | Product Marketing | Remote |
|
| Product Marketing Manager Remote (Within 3 hours of EST timezone preferred) | folio | Product Marketing | Remote |
|
| Product Marketing Manager (Integrations) Prague | apify | Product Marketing | Remote |
|
| Product Marketing Manager New York | raspberry | Product Marketing | Remote |
|
Up to two reason chips per row; the strongest match is shown first.
liquid-ai
Beyond this listing, liquid-ai doesn’t have other live growth roles on this site right now. The company page shows what it is hiring for across other disciplines.
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
About Liquid AI
Spun out of MIT CSAIL, we build general-purpose AI systems that run efficiently across deployment targets, from data center accelerators to on-device hardware, ensuring low latency, minimal memory usage, privacy, and reliability. We partner with enterprises across consumer electronics, automotive, life sciences, and financial services. We are scaling rapidly and need exceptional people to help us get there.
The Opportunity
You will be our first product marketing hire, reporting to the VP of Marketing at the intersection of product, communications, and go-to-market. Your job is to ensure that what we build lands with the right audiences and is supported by the infrastructure to do it repeatedly. This is a high-ownership role for a strategic marketer who can deeply understand Liquid's capabilities and the needs of our enterprise buyers and technical users - and is also motivated by Liquid’s story. You must thrive in ambiguity and are energized by standing up a function from scratch. No playbook required.
What We're Looking For
We need someone who is a:
Builder: You use modern tools and AI, including Claude Code, for content creation, campaign work, and rapid prototyping; you're comfortable spinning up a demo or proof-of-concept when it serves a launch or sales moment, and you can teach your team to do the same
Translator: You move between deeply technical source material and clear, credible market messaging. You know when an answer from engineering needs more clarity before it ships. You can balance short-term goals with long-term vision and company building needs.
Operator: You build repeatable systems, not one-off deliverables: Kickoffs, briefs, retrospectives
Cross-functional driver: You partner across product, GTM, comms, and sales and are able to run campaigns that work across multiple channels
Network: You have recommendations for tools, contractors, and agencies that can enable Liquid to build out the foundation of marketing and communications team that can scale, and you must be able to work with AI tools and freelancers
The Work
Lead competitive analysis and market research to inform positioning and surface growth opportunities
Partner with product and GTM leads to develop and execute launch strategies end-to-end, from brief through post-mortem
Translate complex technical capabilities into clear messaging for enterprise buyers, developers, and technical decision-makers
Build and maintain sales and partnership enablement: one-pagers, decks, battlecards, and use case briefs
Analyze product usage data and customer feedback to refine messaging and market positioning
Define and track marketing metrics that connect launch activity to pipeline and revenue outcomes
Partner with the content and product teams to develop demos and interactive experiences that make Liquid's capabilities tangible for buyers
Desired Experience
Must-have:
5+ years in product marketing for technology companies, with meaningful growth-stage experience and ideally at a tech company with a highly technical product and a multi-dimensional business model (e.g., direct sales plus channels, self-serve, etc.)
Track record of product launches and campaigns that drove adoption and revenue
Comfortable in technical environments: you ask the right questions and know when something needs more clarity before going to market
Operational by default with organizational excellence across multiple concurrent workstreams
Effective cross-functional collaborator in fast-paced environments with competing priorities
Nice-to-have:
Experience marketing AI/ML, infrastructure, or developer-focused products to technical buyers
Background with enterprise sales teams in complex, multi-stakeholder deal cycles
Familiarity with the competitive landscape across foundation model providers and edge AI
Has previously been a founding marketing team member at an early stage tech company
Hands-on experience using Claude Code or similar AI-assisted development tools to build demos, prototypes, or interactive proof-of-concepts
What Success Looks Like (Year One)
Launch infrastructure is in place with a repeatable operating cadence for model and product releases that cross-functional teams trust and use
Enablement materials are current, consistent, and actively used by sales and partnerships to move deals forward
Marketing metrics are defined and tracked, with a clear line connecting launch activity to pipeline and revenue outcomes
Messaging is consistent across channels, materials, and external appearances
What We Offer
Compensation: Competitive base salary with equity in a unicorn-stage company
Health: We pay 100% of medical, dental, and vision premiums for employees and dependents
Financial: 401(k) matching up to 4% of base pay
Time Off: Unlimited PTO plus company-wide Refill Days throughout the year
Apply before August 22, 2026.
More to explore