tenex · Field Marketing
Remote, USARemote
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Pulled from the employer's career page. Always verify details at the source before applying.
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… dropping quality. - Comfort with the marketing stack: CRM (Salesforce) and marketing automation ( HubSpot, or …”
Retention and reactivation programs are core here.
ABM
“… sales, turning regional strategy into pipeline through events, ABM …”
Account selection and 1:1 campaigns usually partner with sales.
Partner / field marketing
“SENIOR FIELD MARKETING MANAGER, NORTH AMERICA Team: Growth / Demand Generation Location: Sarasota, FL / Kansas …”
Partner-sourced leads and event programs are core here.
Events
“… preferably in cybersecurity. You know the vendors, the conferences …”
Field programs and event-based pipeline are core here.
HubSpot
“… marketing stack: CRM (Salesforce) and marketing automation ( HubSpot …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… dropping quality. - Comfort with the marketing stack: CRM (Salesforce) and marketing automation ( HubSpot, or …
Why it matters here: Retention and reactivation programs are core here.
… sales, turning regional strategy into pipeline through events, ABM …
Why it matters here: Account selection and 1:1 campaigns usually partner with sales.
SENIOR FIELD MARKETING MANAGER, NORTH AMERICA Team: Growth / Demand Generation Location: Sarasota, FL / Kansas …
Why it matters here: Partner-sourced leads and event programs are core here.
… preferably in cybersecurity. You know the vendors, the conferences …
Why it matters here: Field programs and event-based pipeline are core here.
Tools mentioned
… marketing stack: CRM (Salesforce) and marketing automation ( HubSpot …
… Salesforce …
Success metrics mentioned
… between marketing and sales, turning regional strategy into pipeline through events, ABM, and integrated campaigns aimed …
… mindset. You measure your success in opportunities and revenue influenced, not just attendance or leads. - …
… field marketing budget, tracking spend against pipeline and reporting on ROI by program. - Measure and …
Cross-functional partners mentioned
… DO - Develop and execute the North America field marketing plan, building it hand-in-hand with sales …
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
03How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
04How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm.
Angle 02
Analytics / reporting angle
If this reflects your real background, emphasize: data warehouse access and tooling stack, metric definitions and reporting cadence, and attribution and forecasting accuracy
Why we suggest this: posting mentions reporting & forecasting.
Angle 03
ABM / partner angle
If this reflects your real background, emphasize: account selection and tiering, 1:1 campaigns and field events, and working closely with sales / channel
Why we suggest this: posting mentions abm and partner / field marketing.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
Compare
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Up to two reason chips per row; the strongest match is shown first.
tenex
tenex has 5 other live roles on this site right now across 4 different role categories. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
Team: Growth / Demand Generation
Location: Sarasota, FL / Kansas City, MO
Type: Full-time
TENEX is an AI-native, automation-first, built-for-scale Managed Detection and Response (MDR) provider. We are a force multiplier for defenders, helping organizations enhance their cybersecurity posture through advanced threat detection, rapid response, and continuous protection. Our team is composed of industry experts with deep experience in cybersecurity, automation and AI-driven solutions. Backed by leading investors, we are rapidly growing and seeking top talent to join our mission of revolutionizing the AI-Native MDR landscape.
We’re a fast growing startup backed by industry experts and top tier investors led by Crosspoint Capital Partners and also backed by Shield Capital, DTCP (formerly Deutsche Telekom Capital Partners), Deepwork Capital, and the Florida Opportunity Fund. Seed round led by Andreessen Horowitz (a16z). As an early employee, you’ll play a meaningful role in defining and building our culture. Get in on the ground floor. We’re a small but well-funded team that just raised a substantial round – joining now comes with limited risk and unlimited upside
We're hiring a Senior Field Marketing Manager to own our field marketing programs across North America. You'll be the connective tissue between marketing and sales, turning regional strategy into pipeline through events, ABM, and integrated campaigns aimed at the accounts that matter most.
Develop and execute the North America field marketing plan, building it hand-in-hand with sales, channel, and corporate marketing to drive pipeline and accelerate deals in-region.
Serve as the central owner of all regional events: trade shows and regional security summits), owned events, executive dinners, third-party sponsorships, and user gatherings, with a cohesive pre-event, at-event, and post-event motion for each.
Support the creation of promotional materials for each event, ensuring awareness and sales execution
Partner closely with regional sales leaders and SDRs to align programs to territory priorities, target account lists, and pipeline goals.
Treat every event and program as a pipeline-generating engine: set clear goals, drive attendance from target accounts, and own the follow-up motion that converts engagement into meetings and opportunities.
Manage the North America field marketing budget, tracking spend against pipeline and reporting on ROI by program.
Measure and report on program performance (pipeline sourced and influenced, cost per opportunity, event ROI) and use the data to double down on what works.
Coordinate with channel and alliance partners on co-marketing programs and joint events.
5+ years of field, event, or demand generation marketing experience, specifically within B2B preferably in cybersecurity. You know the vendors, the conferences, the buyer, and the sales cycle.
A proven track record of planning and executing events that generate real pipeline, from large trade shows to intimate executive dinners.
AI-fluent with a builder's curiosity. Uses AI for the core field marketing tasks (content, segmentation) and is actively finding new ways to leverage it for pipeline impact.
Experience running or closely supporting ABM programs and coordinating tightly with sales on target accounts.
Strong project management skills. You can juggle multiple events and campaigns at once, keep every detail on track, and hit deadlines without dropping quality.
Comfort with the marketing stack: CRM (Salesforce) and marketing automation ( HubSpot, or similar), plus the ability to pull and interpret your own performance data.
A pipeline mindset. You measure your success in opportunities and revenue influenced, not just attendance or leads.
Excellent communication and stakeholder skills. You can align sales, partners, and corporate marketing around a shared plan.
Willingness to travel across North America for events (roughly 30 to 50 percent during peak season).
Apply before August 22, 2026.
More to explore
05Which partners, channels, or events most directly fill the pipeline today?
Why ask this: Triggered when partner or field marketing signals appear. Triggered by the posting’s mention of partner / field marketing signals.