improbable · Product Marketing
Remote - InternationalRemote
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Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Own end-to-end campaign execution
“… and gain traction. - Own the positioning and messaging for the prediction protocol end to end …”
Product
“… and run the marketing roadmap in partnership with product and community leads, making sure launches, campaigns …”
Data
“… into clear, compelling messaging - Confidence working with data and using performance insights to shape campaigns …”
Clarify before applying
Success metrics
What does success look like for this role — pipeline, activation, retention, conversion rate, or revenue?
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Responsibility patterns called out
… and gain traction. - Own the positioning and messaging for the prediction protocol end to end …
Cross-functional partners mentioned
… and run the marketing roadmap in partnership with product and community leads, making sure launches, campaigns …
… into clear, compelling messaging - Confidence working with data and using performance insights to shape campaigns …
Use this posting to prepare
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Step 1
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Step 2
Worth raising before applying or in the first recruiter conversation.
01How is success measured for this role?
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Web3 Product Marketing Manager, DEX Remote - International | improbable | Product Marketing | Remote |
|
| Founding Product Marketing Manager USA (Remote) |
improbable
improbable has 2 other live roles on this site right now within the same role category. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
At Improbable, we build and scale ambitious AI and Web3 ventures shaping the next generation of the internet.
We’re hiring for a venture building a next-generation blockchain for real-time, large-scale applications, designed to overcome the speed and cost limitations of traditional blockchain infrastructure. The technology is fast, cost-efficient and fully EVM-compatible, enabling developers, creators and communities to build immersive products with greater ownership and interoperability.
About the role
We’re hiring a Web3 Product Marketing Manager to shape how a prediction protocol built for real-time markets shows up in the world. You’ll sit at the centre of product, growth, comms and community, turning a technically ambitious product into a story that traders, builders and partners can quickly understand.
This is a hands-on role for someone who likes building from scratch. You’ll own the narrative, lead launches, and run the experiments that help turn a prediction protocol into a category-defining product. The team is small, decisions are fast, and the work gets into market quickly.
What you’ll be doing
You’ll shape the positioning, launches and growth activity that help a prediction protocol stand out and gain traction.
Own the positioning and messaging for the prediction protocol end to end, including what it is, who it’s for, why it matters and what makes it different
Turn complex product strengths into clear, credible narratives for traders, builders and partners
Lead go-to-market for major launches, product milestones, partner activations and incentive-led moments
Define and run the marketing roadmap in partnership with product and community leads, making sure launches, campaigns and content build on each other
Grow the audience through always-on programmes that expand the qualified builder base
Run customer and market research with traders, builders and KOLs, and feed those insights back into product, pricing and creative
Brief and create content that earns attention in Web3, from launch threads and research-led content to explainer assets, dashboards, KOL kits and conference materials
Partner with comms on press, podcasts and thought leadership that reach the audiences that matter most
What we’re looking for
Strong experience in product marketing or a closely related role, including hands-on prediction markets/protocol experience
Strong understanding of crypto products and onchain user experience, with enough fluency to market credibly to Web3-native audiences
A track record of owning launches end to end, from initial positioning through to measurable post-launch impact
Strong narrative instincts and the ability to turn complex product detail into clear, compelling messaging
Confidence working with data and using performance insights to shape campaigns and priorities
A hands-on, operator mindset with a bias towards shipping and a high tolerance for ambiguity
Apply if you want to help shape how a new prediction protocol is positioned, launched and adopted.
More to explore
02How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
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| Product Marketing |
| Remote |
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| Lead Product Marketing Manager New York City | Abacum | Product Marketing | Remote |
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| Lead Product Marketing Manager United States | dave | Product Marketing | Remote |
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| Lead Product Marketing Manager, Device Intelligence US - Remote | seon | Product Marketing | Remote |
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| Lead product marketing manager London | seccl | Product Marketing | Remote |
|
Up to two reason chips per row; the strongest match is shown first.
Apply before August 22, 2026.