telus-digital · Digital Marketing
Buenos Aires, ArgentinaRemote
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Pulled from the employer's career page. Always verify details at the source before applying.
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… verbal - Experience with effective reporting: analytics, attribution, ad serving, CDPs and CRMs, push, email marketing …”
Retention and reactivation programs are core here.
Marketing ops / analytics
“… and verbal - Experience with effective reporting: analytics, attribution …”
Systems ownership and reporting usually anchor this work.
Community / social
“… serving, CDPs and CRMs, push, email marketing, social media - Experience integrating with data warehouses (e.g., …”
Brand channels and community activation live here.
Amplitude
“… Salesforce Marketing Cloud, mParticle, Segment, Punchh, Talon.One http://Talon.One, Amplitude …”
Mixpanel
“… Marketing Cloud, mParticle, Segment, Punchh, Talon.One http://Talon.One, Amplitude, Mixpanel …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… verbal - Experience with effective reporting: analytics, attribution, ad serving, CDPs and CRMs, push, email marketing …
Why it matters here: Retention and reactivation programs are core here.
… and verbal - Experience with effective reporting: analytics, attribution …
Why it matters here: Systems ownership and reporting usually anchor this work.
… serving, CDPs and CRMs, push, email marketing, social media - Experience integrating with data warehouses (e.g., …
Why it matters here: Brand channels and community activation live here.
Tools mentioned
… Salesforce Marketing Cloud, mParticle, Segment, Punchh, Talon.One http://Talon.One, Amplitude …
… Marketing Cloud, mParticle, Segment, Punchh, Talon.One http://Talon.One, Amplitude, Mixpanel …
… tools such as Braze, Salesforce Marketing Cloud, mParticle, Segment …
… warehouses (e.g., Redshift, Snowflake) and BI tools (e.g., Looker …
… of client apps and tools such as Braze, Salesforce Marketing Cloud, mParticle, Segment, Punchh, Talon.One http://Talon.One, …
Success metrics mentioned
… integrated digital marketing campaigns to drive acquisition, increase retention …
… and verbal - Experience with effective reporting: analytics, attribution …
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
02How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
03How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm and retention.
Angle 02
Marketing ops angle
If this reflects your real background, emphasize: systems ownership (CRM, CDP, automation), data quality, attribution, and reporting, and stakeholder workflows and dashboards
Why we suggest this: posting mentions marketing ops / analytics and attribution.
Angle 03
Analytics / reporting angle
If this reflects your real background, emphasize: data warehouse access and tooling stack, metric definitions and reporting cadence, and attribution and forecasting accuracy
Why we suggest this: posting mentions amplitude and mixpanel.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
Compare
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| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Digital Marketing Manager Buenos Aires, Argentina | telus-digital | Digital Marketing | Remote |
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| Digital Marketing Manager Cambridge | red-gate | Digital Marketing | Remote |
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Up to two reason chips per row; the strongest match is shown first.
telus-digital
telus-digital has 3 other live roles on this site right now across 2 different role categories. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
Welcome to TELUS Digital — where innovation drives impact at a global scale. As an award-winning digital product consultancy and the digital division of TELUS, one of Canada’s largest telecommunications providers, we design and deliver transformative customer experiences through cutting-edge technology, agile thinking, and a people-first culture.
With a global team across North America, South America, Central America, Europe, Africa, and APAC, we offer end-to-end expertise across eight core service areas: Digital Product Consulting, Digital Marketing Services, Data & AI, Strategy Consulting, Business Operations Modernization, Enterprise Applications, Cloud Engineering, and QA & Test Engineering.
From mobile apps and websites to voice UI, chatbots, AI, customer service, and in-store solutions, TELUS Digital enables seamless, trusted, and digitally powered experiences that meet customers wherever they are — all backed by the secure infrastructure and scale of our multi-billion-dollar parent company.
This is a hybrid role. This model requires the ability to work in a hybrid mode from our office in Buenos Aires. Our office culture is designed to foster in-person innovation, collaboration, and connection with team members, local and visiting, from other global offices.
As a Senior Digital Marketing Engineer your recommendations and strategies will play an integral part in the end-to-end creation, evolution, and user experience of the world’s best digital products.
Conduct discovery engagements to determine a client’s optimal marketing tech stack
Implement and operate tools across the MarTech stack, including Customer Engagement Platforms, CDP, CRM, Product Analytics, MMPs, and Loyalty platforms.
Lead complex business/technical integrations across a variety of client apps and tools such as Braze, Salesforce Marketing Cloud, mParticle, Segment, Punchh, Talon.One, Amplitude, Mixpanel, Branch, Appsflyer, Adobe (AEP, RT-CDP, ACS, AJO)
Calibrate technology platforms to align with business metrics, including audience segmentation, analytics dashboards, email automation, and more
Train clients on how to use their growth stack and advise on best practices
Create technical documentation for engineers that outlines and communicates specific project needs by sprint, following agile frameworks
Drive ongoing client success and satisfaction by determining the scope of various engagements, communicating regularly with various stakeholders, and learning business goals and technology infrastructure
Resolve a wide range of customer needs from basic education to technical operations
Develop relationships with technology vendors to collaboratively develop customized solutions for clients
Master's Degree with 2 years of experience or a Bachelor's Degree in business, marketing, communications.
3+ years of experience in a client-facing marketing strategy role or account management role.
Knowledge of various MarTech tools - CEP, CDP, Analytics, MMP, Loyalty - preferably in one or more of Braze, Salesforce Marketing Cloud, mParticle, Segment, Punchh, Talon.One, Amplitude, Mixpanel, Branch, Appsflyer, and Adobe (AEP, RT-CDP, ACS, AJO), including integration best practices and strategies
Experience successfully developing and leading multi-phase projects with various stakeholders
Advanced knowledge of data-driven marketing practices: audience segmentation, personalization, retargeting, automation, etc.
Proven success in planning and deploying integrated digital marketing campaigns to drive acquisition, increase retention, or improve customer long-term value
Excellent communication skills, both written and verbal
Experience with effective reporting: analytics, attribution, ad serving, CDPs and CRMs, push, email marketing, social media
Experience integrating with data warehouses (e.g., Redshift, Snowflake) and BI tools (e.g., Looker, Tableau)
B2 or above English Level
At TELUS Digital, we are proud to be an equal opportunity employer and are committed to creating a diverse and inclusive workplace. All aspects of employment, including the decision to hire and promote, are based on applicants’ qualifications, merits, competence and performance without regard to any characteristic related to diversity.
We will only use the information you provide to process your application and to produce tracking statistics. Since we do not request personal data deemed sensitive, we ask you to abstain from sharing that information with us.
For more information on how we use your information, see our Privacy Policy.
Apply before August 22, 2026.
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