pano-ai · Event Marketing
US - RemoteRemote
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Pulled from the employer's career page. Always verify details at the source before applying.
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… business cares about - Familiarity with marketing and CRM tools (e.g., HubSpot, Salesforce) to track event …”
Retention and reactivation programs are core here.
Partner / field marketing
“… THE ROLE We’re hiring an Event and Field Marketing Lead to own and scale Pano’s field …”
Partner-sourced leads and event programs are core here.
Marketing ops / analytics
“… CRM tools (e.g., HubSpot, Salesforce) to track event attribution and report on field marketing’s contribution to …”
Systems ownership and reporting usually anchor this work.
Events
“… that grow with the business What you’ll bring - 5–8 years of field marketing, event marketing …”
Field programs and event-based pipeline are core here.
HubSpot
“… - Familiarity with marketing and CRM tools (e.g., HubSpot …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… business cares about - Familiarity with marketing and CRM tools (e.g., HubSpot, Salesforce) to track event …
Why it matters here: Retention and reactivation programs are core here.
… THE ROLE We’re hiring an Event and Field Marketing Lead to own and scale Pano’s field …
Why it matters here: Partner-sourced leads and event programs are core here.
… CRM tools (e.g., HubSpot, Salesforce) to track event attribution and report on field marketing’s contribution to …
Why it matters here: Systems ownership and reporting usually anchor this work.
… that grow with the business What you’ll bring - 5–8 years of field marketing, event marketing …
Why it matters here: Field programs and event-based pipeline are core here.
Tools mentioned
… - Familiarity with marketing and CRM tools (e.g., HubSpot …
… Tokio Marine Future Fund, Congruent Ventures, Initialized Capital, Salesforce Ventures, and T-Mobile Ventures, we're building technology …
Success metrics mentioned
… already-successful start to grow a program that drives pipeline …
… owned experiences — that generate pipeline and influence revenue - Experience running Customer Advisory Boards (CABs), …
… CRM tools (e.g., HubSpot, Salesforce) to track event attribution and report on field marketing’s contribution to …
Responsibility patterns called out
… conferences, regional events, and owned Pano experiences — end-to-end from strategy through logistics and post-event follow-up …
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
03How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
04How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm.
Angle 02
Marketing ops angle
If this reflects your real background, emphasize: systems ownership (CRM, CDP, automation), data quality, attribution, and reporting, and stakeholder workflows and dashboards
Why we suggest this: posting mentions marketing ops / analytics and attribution.
Angle 03
Analytics / reporting angle
If this reflects your real background, emphasize: data warehouse access and tooling stack, metric definitions and reporting cadence, and attribution and forecasting accuracy
Why we suggest this: posting mentions attribution.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Event Marketing Manager New York Office | gradient-labs | Event Marketing | Remote |
|
| Event Marketing Manager:in Berlin | nelly | Event Marketing | Remote |
|
| Event Marketing Manager San Francisco | Nash | Event Marketing | Remote |
|
| Events Marketing Manager London | Conveo | Event Marketing | Remote |
|
| Events Marketing Manager Remote - United States | gc-ai | Event Marketing | Remote |
|
| Global Events Marketing Manager Remote - US | TWILIO INC | Event Marketing | Remote |
|
Up to two reason chips per row; the strongest match is shown first.
pano-ai
pano-ai has 2 other live roles on this site right now across 2 different role categories. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
The challenge: Every minute matters in wildfire response. As climate change increases the frequency and intensity of wildfires—with longer fire seasons, drier fuels, and more extreme weather—new ignitions can spread rapidly, putting communities, critical infrastructure, and ecosystems at risk. Today, many wildfires are first reported by members of the public, meaning it can take valuable time to detect a fire, confirm its location and size, and mobilize responders. Fire agencies need faster, more reliable ways to detect, verify, and pinpoint new ignitions so they can respond quickly and prevent small fires from becoming catastrophic events.
About Pano AI: Pano AI is the leader in AI-powered wildfire detection and intelligence, helping fire professionals detect, respond to, and contain wildfires faster and more safely. Our platform combines advanced hardware, software, artificial intelligence, satellite imagery, and other data sources to provide real-time situational awareness and actionable intelligence. Using a network of ultra-high-definition, 360-degree cameras positioned across high vantage points, Pano AI delivers a real-time view of wildfire activity, enabling faster, more informed decision-making when every second counts.
We are a team of more than 175 people working in a hybrid-remote environment across North America and Australia, with headquarters in San Francisco. Our customers include government agencies, utilities, insurers, and private landowners who rely on Pano AI to help protect people, property, and natural landscapes. Pano AI currently serves customers across the United States, Australia, and Canada, monitoring more than 50 million acres worldwide.
Our work has been recognized by Fast Company as one of the Top 10 Most Innovative AI Companies in 2023 and one of the World's Most Innovative Companies in 2026, ranking #1 in Sustainability. We have also been named to TIME's list of the 100 Most Influential Companies of 2025 and recognized by MIT Technology Review as one of the top climate technology companies to watch.
Backed by $89 million in funding from leading investors including Giant Ventures, Liberty Mutual Ventures, Tokio Marine Future Fund, Congruent Ventures, Initialized Capital, Salesforce Ventures, and T-Mobile Ventures, we're building technology that helps communities around the world become more resilient to wildfire. Learn more at www.pano.ai.
We’re hiring an Event and Field Marketing Lead to own and scale Pano’s field marketing motion — building on an already-successful start to grow a program that drives pipeline, deepens customer relationships, and strengthens Pano’s presence in the market.
This role sits at the intersection of event execution, community building, and pipeline generation. You’ll partner closely with Sales, Customer Success, and the broader marketing team to design and deliver field experiences that move deals forward and turn customers into champions.
This is a high-impact individual contributor role with visibility across the company. You will own the field marketing budget, calendar, and outcomes — and have the opportunity to shape what “field marketing at Pano” looks like as we scale.
What you’ll do
Own and execute Pano’s field marketing calendar — trade shows, industry conferences, regional events, and owned Pano experiences — end-to-end from strategy through logistics and post-event follow-up
Partner with Sales to drive pipeline through field programs — aligning on target accounts, pre-event outreach, and post-event follow-through to convert attendance into pipeline
Build and manage Customer Advisory Boards (CABs) and community programs that deepen relationships with key customers, surface product insights, and create advocates
Plan and produce executive and customer-facing experiences — roundtables, hosted dinners, and community gatherings — that accelerate deals and expand existing accounts
Own field marketing measurement: set goals, track ROI, and report on event-sourced and event-influenced pipeline to marketing and sales leadership
Manage event vendors, agencies, and budgets to deliver high-quality experiences on time; build scalable playbooks that grow with the business
What you’ll bring
5–8 years of field marketing, event marketing, or demand generation experience, ideally at a high-growth B2B tech or SaaS company
Proven track record of planning and executing field programs — events, conferences, or owned experiences — that generate pipeline and influence revenue
Experience running Customer Advisory Boards (CABs), customer roundtables, or other structured community programs
Strong project management skills — comfortable juggling multiple events and programs simultaneously with sharp attention to detail and a bias for follow-through
Collaborative partner to Sales and Customer Success — you know how to align field programs to revenue goals and communicate impact in terms the business cares about
Familiarity with marketing and CRM tools (e.g., HubSpot, Salesforce) to track event attribution and report on field marketing’s contribution to pipeline
Final compensation for regular full-time employees is determined by a variety of factors, including job-related qualifications, education, experience, skills, knowledge, and geographic location. In addition to base salary, regular full-time roles are eligible for equity. Benefits are tailored to local market standards and statutory requirements in the employee's country of employment, and may include health coverage, retirement or pension contributions, and paid time off. Specific benefit details will be shared during the interview process.
Apply before August 22, 2026.
More to explore
05Which partners, channels, or events most directly fill the pipeline today?
Why ask this: Triggered when partner or field marketing signals appear. Triggered by the posting’s mention of partner / field marketing signals.