serval · Growth Marketing
San FranciscoOnsite
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Work location
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
ABM
“… years of experience in growth, demand generation, or ABM marketing, preferably selling to enterprise companies within …”
Account selection and 1:1 campaigns usually partner with sales.
Partner / field marketing
“… channel marketing campaigns. Experience running webinars is a plus. - Strong creative instincts paired with operational …”
Partner-sourced leads and event programs are core here.
HubSpot
“… TO HAVE - Hands-on experience with tools like HubSpot …”
Salesforce
“… HAVE - Hands-on experience with tools like HubSpot, Salesforce …”
Notion
“… Serval is already trusted by companies like Fox, Notion …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… years of experience in growth, demand generation, or ABM marketing, preferably selling to enterprise companies within …
Why it matters here: Account selection and 1:1 campaigns usually partner with sales.
… channel marketing campaigns. Experience running webinars is a plus. - Strong creative instincts paired with operational …
Why it matters here: Partner-sourced leads and event programs are core here.
Tools mentioned
… TO HAVE - Hands-on experience with tools like HubSpot …
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Growth Marketing Lead New York City | arlo | — | Onsite |
|
| Growth Marketing Lead New York | batoncorporation |
serval
serval has 5 other live roles on this site right now across 3 different role categories. The list below shows what they’re hiring for alongside this posting.
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
Serval is an AI-native automation platform transforming how enterprises operate. We build intelligent agents that understand real-world workflows and execute them end-to-end — replacing manual processes and rigid legacy systems with adaptive, learning software. Founded in early 2024, Serval is already trusted by companies like Fox, Notion, Perplexity, Vercel, and Brex to automate high-volume, high-friction operational work across their organizations.
At the core of Serval is an agentic AI platform that turns natural language into production-grade workflows. Our agents don’t just respond to requests — they reason, take action across systems, and continuously improve with usage. What began with operational use cases has quickly evolved into a horizontal AI automation layer used across IT, HR, Finance, Security, Legal, and Engineering.
Our mission is to eliminate repetitive, manual work across the enterprise and give teams leverage through intelligent automation. Long term, we’re building the universal AI operations layer — a system of agents that sits across business functions and runs the workflows that keep modern companies moving.
We’re backed by leading investors including Sequoia Capital, Redpoint Ventures, Meritech, First Round, General Catalyst, Elad Gil, and others.
Build the integrated growth marketing engine that makes Serval the inevitable solution for prospects. You’ll design and run multi-channel campaigns that cut through noise, spark curiosity, and drive demand across the funnel. You’ll work closely with cross-functional teams to turn strategy into real-world campaigns that drive meetings, influence deals, and generate revenue.
A builder at heart eager to go from 0 → 1. You are excited by the opportunity to create from scratch and write your own playbooks.
A creative thinker who comes up with fresh ideas that don’t follow the norm, but drive demand and revenue.
A fast learner who quickly absorbs new info, adapts to problems, and applies learnings in real time.
Decide which integrated campaigns we should run, why they matter, and how they come to life.
Own end-to-end execution for email, direct mail, landing pages, and webinars.
Partner cross-functionally to orchestrate design, content, blogs, video, paid ads, and PR.
Write repeatable campaign playbooks that scale across audiences, use cases, and stages of the funnel.
Partner closely with Sales to align campaigns to top priority accounts, competitive motions, and pipeline goals.
Run multiple campaigns in parallel, balancing quick tests with bigger experimental bets, and keeping momentum high.
Track performance rigorously across engagement, meetings, pipeline influence, and revenue, using what you learn to inform your next campaigns.
4+ years of experience in growth, demand generation, or ABM marketing, preferably selling to enterprise companies within a high-growth startup or B2B SaaS.
Proven ability to concept, launch, and scale integrated, multi-channel marketing campaigns. Experience running webinars is a plus.
Strong creative instincts paired with operational rigor and fast execution.
Data-driven mindset with a track record of measuring, learning, and optimizing performance.
Good attention to detail with the ability to catch what matters without getting stuck in perfection.
Strong organizational and project management skills with the ability to juggle multiple projects without things slipping.
Comfort working in ambiguity within a lean, high-growth environment.
Hands-on experience with tools like HubSpot, Salesforce, Unify, Instantly, Clay, Framer, or similar.
Impact: Be a key player in shaping the success of our product and company.
Growth: Build a fundamentally new AI product offering with the support of our experienced team and investors. Grow rapidly with the company.
Culture: Join a culture that values innovation, ownership, accountability, and fun.
More to explore
… HAVE - Hands-on experience with tools like HubSpot, Salesforce …
… Serval is already trusted by companies like Fox, Notion …
Success metrics mentioned
… campaigns to top priority accounts, competitive motions, and pipeline goals. - Run multiple campaigns in parallel, …
… campaigns that drive meetings, influence deals, and generate revenue …
Responsibility patterns called out
… agents that understand real-world workflows and execute them end-to-end — replacing manual processes and rigid legacy …
Cross-functional partners mentioned
… stages of the funnel. - Partner closely with Sales to align campaigns to top priority accounts, …
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
03Which partners, channels, or events most directly fill the pipeline today?
Why ask this: Triggered when partner or field marketing signals appear. Triggered by the posting’s mention of partner / field marketing signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
ABM / partner angle
If this reflects your real background, emphasize: account selection and tiering, 1:1 campaigns and field events, and working closely with sales / channel
Why we suggest this: posting mentions abm and partner / field marketing.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
| — |
| Onsite |
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| Growth Marketing Lead (m/f/d) Berlin | buena | — | Onsite |
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| Growth Marketing Lead, SME Moorgate London | checkatrade | — | Onsite |
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| Growth Marketing Manager London - Hybrid | relay | — | Onsite |
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| Organic Growth Marketing Manager Toronto, Ontario | Phoenix | SEO | Onsite |
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Up to two reason chips per row; the strongest match is shown first.
Apply before August 22, 2026.