socure · Marketing
Hybrid - Washington DCRemote
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Pulled from the employer's career page. Always verify details at the source before applying.
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… Follow up on inbound leads and referrals, maintaining CRM hygiene, and taking good notes. - Conduct …”
Retention and reactivation programs are core here.
Community / social
“… method of cold calls, emails campaigns, and social media contact. - Follow up on inbound leads …”
Brand channels and community activation live here.
Salesforce
“… Space - Familiarity with Outreach.io http://Outreach.io, Apollo, ZoomInfo, Salesforce CRM, and 6Sense - Background in SaaS, …”
Pipeline
“… prospects, personas, and messaging. This role will drive pipeline …”
Sales enablement
“… days you will work closely with the Sales Enablement team to fully immerse you in Socure’s …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… Follow up on inbound leads and referrals, maintaining CRM hygiene, and taking good notes. - Conduct …
Why it matters here: Retention and reactivation programs are core here.
… method of cold calls, emails campaigns, and social media contact. - Follow up on inbound leads …
Why it matters here: Brand channels and community activation live here.
Tools mentioned
… Space - Familiarity with Outreach.io http://Outreach.io, Apollo, ZoomInfo, Salesforce CRM, and 6Sense - Background in SaaS, …
Success metrics mentioned
… prospects, personas, and messaging. This role will drive pipeline …
Responsibility patterns called out
… days you will work closely with the Sales Enablement team to fully immerse you in Socure’s …
Cross-functional partners mentioned
… product demonstrations with qualified leads for the sales team - Collaborate with the sales team to …
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
02How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
03How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
04How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Developer Marketing Lead Hybrid - US | socure | — | Remote |
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| Vertical Marketing Lead, Fintech Hybrid - US | socure | — | Remote |
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| Vertical Marketing Lead, Gaming Hybrid - US | socure | — | Remote |
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| Affiliate Marketing Coordinator KOHO (CAN) | koho | — | Remote |
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| AI Marketing Technologist Lead San Francisco HQ | plaid | — | Remote |
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| Americas Integrated Marketing Manager - San Francisco/Los Angeles San Francisco, CA | plaud | — | Remote |
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Up to two reason chips per row; the strongest match is shown first.
socure
socure has 5 other live roles on this site right now across 2 different role categories. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
Socure is building the identity trust infrastructure for the digital economy — verifying 100% of good identities in real time and stopping fraud before it starts. The mission is big, the problems are complex, and the impact is felt by businesses, governments, and millions of people every day.
We hire people who want that level of responsibility. People who move fast, think critically, act like owners, and care deeply about solving customer problems with precision. If you want predictability or narrow scope, this won’t be your place. If you want to help build the future of identity with a team that holds a high bar for itself — keep reading.
What the role is:
The Marketing Development Partner, Public Sector is the critical first point of contact for Socure prospects and customers. As a key member of the team, you will collaborate closely with Socure’s Sales Leadership, Account Executives and Marketing teams to identify key prospects, personas, and messaging. This role will drive pipeline, cultivate ongoing relationships, and be the face of Socure throughout the pre-sales cycle.
For this position we are only able to hire candidates within 45 miles of Washington DC who can come into our DC office on a regular basis.
Who we are:
Socure is redefining identity verification with groundbreaking technology, supporting myriad organizations with the most accurate authentication tools in the industry.
What we build helps businesses scale faster, stop fraud, and ultimately allows millions of people who are excluded from the digital economy (due to outdated fraud detection models) to take part in it like everyone else.
Our culture is about innovation, winning, and customer obsession. We are full of top performers that prioritize excellence and results, as well as support for one another, on the path to achieving our mission: to verify 100% of good identities in real time and completely eliminate identity fraud for every applicant on the internet.
What you’ll do:
Learn the Socure brand and offerings and stay up to date on Socure’s Terminology. (Don’t worry, in your first 30 days you will work closely with the Sales Enablement team to fully immerse you in Socure’s brand and offerings, as well as specific terminology and tactics)
Understand our core products in order to effectively qualify and engage prospective customers.
Present and pitch Socure products through a strategic method of cold calls, emails campaigns, and social media contact.
Follow up on inbound leads and referrals, maintaining CRM hygiene, and taking good notes.
Conduct research to identify potential clients and target industries
Generate and qualify leads through various channels, including cold calling, email outreach, and social media prospecting
Articulate the company's value proposition and product offerings to potential customers
Engage with prospects and build relationships through effective communication and follow-up
Schedule and coordinate meetings or product demonstrations with qualified leads for the sales team
Collaborate with the sales team to develop effective strategies for lead generation and pipeline development
Keep accurate records of lead interactions and sales activities using CRM software
Stay up to date with industry trends, market conditions, and competitor activities
Align with campaign leaders and account executives to drive meetings with target accounts that result in net-new pipeline and deal velocity
What you’ll bring:
Exceptional verbal and written communication skills
Outstanding phone skills and ability to handle 100+ calls per day
Ability to ‘hunt’ for new leads and information on existing leads
Ability to set and hold a strong standard for self directed work
Personal drive and internal motivation towards high achievement
Proven creative problem-solving approach and strong analytical skills
Prior experience as a Sales Development Representative or Account Executive with a track record of achieving sales quotes with SaaS related products
Excited by the challenges of a fast-paced, mission-driven company set on disrupting the identity and fraud verification industry
Self-motivated and target-driven mindset
Nice to have:
Experience in the Identity Verification, Fraud or Compliance Space
Familiarity with Outreach.io, Apollo, ZoomInfo, Salesforce CRM, and 6Sense
Background in SaaS, FinTech, Security Tech, or Startups
Experience in working closely with Marketing and Sales
Socure is an equal opportunity employer that values diversity in all its forms within our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
If you need an accommodation during any stage of the application or hiring process—including interview or onboarding support—please reach out to your Socure recruiting partner directly.
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Apply before August 22, 2026.
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