amboss · Marketing
ColombiaRemote
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Pulled from the employer's career page. Always verify details at the source before applying.
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Paid social
“… relevant for regional needs and behaviors - Plan and execute multichannel campaigns across CRM, Paid Social …”
Creative iteration speed and channel-level attribution matter here.
Lifecycle / email / CRM
“… CRM …”
Retention and reactivation programs are core here.
SEO / content
“… execute multichannel campaigns across CRM, Paid Social, SEM, SEO …”
Organic traffic and editorial cadence are typical scope.
Community / social
“… in Latin America - Strong understanding of multichannel marketing (CRM, Paid Social, SEM, SEO, Social Media …”
Brand channels and community activation live here.
Revenue
“… marketing strategies to grow our market share and revenue across Spanish-speaking markets. You will work cross-functionally …”
Clarify before applying
Budget ownership
Does this role own the paid media budget, or is that owned by a separate performance lead?
Tools
Which specific analytics and marketing tools does this role own directly?
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… relevant for regional needs and behaviors - Plan and execute multichannel campaigns across CRM, Paid Social …
Why it matters here: Creative iteration speed and channel-level attribution matter here.
… CRM …
Why it matters here: Retention and reactivation programs are core here.
… execute multichannel campaigns across CRM, Paid Social, SEM, SEO …
Why it matters here: Organic traffic and editorial cadence are typical scope.
… in Latin America - Strong understanding of multichannel marketing (CRM, Paid Social, SEM, SEO, Social Media …
Why it matters here: Brand channels and community activation live here.
Success metrics mentioned
… marketing strategies to grow our market share and revenue across Spanish-speaking markets. You will work cross-functionally …
… using data to drive continuous improvement across acquisition, activation …
… to drive continuous improvement across acquisition, activation, and retention funnels - Own end-to-end project management and …
Responsibility patterns called out
… across acquisition, activation, and retention funnels - Own end-to-end project management and collaborate cross-functionally with global …
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Worth raising before applying or in the first recruiter conversation.
01Which channels own the largest part of the growth or pipeline target today?
Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.
02How is the budget and pacing structured across paid channels for this role?
Why ask this: Triggered when budget or paid channel ownership is implied. Triggered by the posting’s mention of paid channel ownership signals.
03How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
04How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Paid acquisition angle
If this reflects your real background, emphasize: paid channel ownership and budget trade-offs, testing velocity on creative and landing pages, and how you measured CAC, ROAS, or pipeline impact
Why we suggest this: posting mentions paid social.
Angle 02
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm and retention.
Angle 03
SEO / organic angle
If this reflects your real background, emphasize: technical SEO and content production, organic traffic and pipeline contribution, and tools (Search Console, Ahrefs, Semrush)
Why we suggest this: posting mentions seo / content.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Channel Marketing Manager United States Remote | rubrik | — | Remote |
|
| Channel Marketing Manager Canada | solink | — | Remote |
|
| Marketing Specialist - LATAM Peru | amboss | — | Remote |
|
| Affiliate Marketing Coordinator KOHO (CAN) | koho | — | Remote |
|
| AI Marketing Technologist Lead San Francisco HQ | plaid | — | Remote |
|
| Americas Integrated Marketing Manager - San Francisco/Los Angeles San Francisco, CA | plaud | — | Remote |
|
Up to two reason chips per row; the strongest match is shown first.
amboss
amboss has 3 other live roles on this site right now within the same role category. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
Hi, we are AMBOSS, and we are looking for an experienced marketer to drive our growth across Latin America!
AMBOSS is the copilot for medical professionals, empowering them to provide the best possible care through our learning and clinical decision support tool. Our team brings together care, innovative thinking, and cutting-edge AI medical technology. Our founders launched AMBOSS in 2012 with the goal of creating a tool they wished they had during medical school and clinical practice. Since then, we've grown to over 600 employees and are active in over 180 countries - primarily in Germany and the US. Our offices are located in Berlin, Cologne, New York, Cagliari and Cape Town.
Want to learn more about our culture? Watch our video to explore what makes us unique.
As the LATAM Marketing Specialist, you will own the development and execution of localized, culturally relevant marketing strategies to grow our market share and revenue across Spanish-speaking markets.
You will work cross-functionally with global teams (CRM, Performance Marketing, Creative, Product) while adapting initiatives to local market nuances, language differences, and region-specific behaviors. This role requires a strategic mindset, strong execution skills, and the ability to operate effectively in a fast-evolving environment.
Develop a strong understanding of LATAM markets, including local exam systems, education structures, and differences between students and physicians
Adapt global messaging to local cultural and linguistic contexts, ensuring the messaging is relevant for regional needs and behaviors
Plan and execute multichannel campaigns across CRM, Paid Social, SEM, SEO, and organic social, leveraging relevant channels (e.g., Meta, WhatsApp) in the region
Monitor and optimize campaigns, using data to drive continuous improvement across acquisition, activation, and retention funnels
Own end-to-end project management and collaborate cross-functionally with global teams, ensuring alignment and building scalable best practices across LATAM
3+ years of experience in digital marketing from SaaS or B2C in Latin America
Strong understanding of multichannel marketing (CRM, Paid Social, SEM, SEO, Social Media), including region-specific channel dynamics (e.g., Meta, WhatsApp)
Experience developing and implementing marketing strategies, including positioning, value propositions, and localized messaging
Analytical mindset with the ability to work with limited data to design and execute impactful marketing initiatives
Comfortable in being strategic and operational and driven to get things done in a fast-paced environment.
Highly reliable business partner, always on the hunt for solutions and improvements.
Excellent communication skills and can communicate clearly with various stakeholders and to drive alignment.
Excellent communication skills in Spanish and English; Portuguese is a strong plus
Having strong ownership and accountability in fast paced environments, ensuring seamless execution and alignment with different stakeholders
Balancing strategic vision with operational execution, effectively bridging long-term goals with day-to-day activities.
Employing a data-driven approach to decision-making, leveraging limited data sets to generate actionable insights and informed strategies.
Exceptional communication and interpersonal skills, enabling effective engagement with key stakeholders
High level of adaptability and cultural sensitivity across diverse LATAM markets
AMBOSSians tell us that innovative work keeps them energized and employee benefits help them to feel appreciated and empowered.
🧠 Learning & Development (Internal & external trainings, workshops & hackathons, AI cross-talks & seminars, Blinkist access, and more..)
☀️ Work From Somewhere Sunny (Access to our offices in Cagliari and Cape Town, visit the HQs, Berlin in summer)
Check out the full list of benefits below:
https://go.amboss.com/the-amboss-prescription-remote
We believe that diversity is a powerful driver of innovation and progress. That’s why we are committed to fostering an inclusive, respectful, and supportive environment where everyone—regardless of gender, age, ethnic or cultural background, religion, disability, sexual orientation, gender identity—is valued and given equal opportunity to thrive. We warmly welcome people of all backgrounds to help us fulfil our mission: empowering all medical professionals to provide the best possible care 🩺
Even if you don’t meet every single point in the job description, we still encourage you to apply, we’d love to hear from you. And if this specific role doesn’t feel like the perfect match, feel free to explore our other open positions in our careers page. As AMBOSS operates across multiple international markets and diverse verticals, there may be another opportunity where you can make an even bigger impact.
Apply before August 22, 2026.
More to explore
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.