epsa · Growth Marketing
Lyon, FranceOnsite
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Pulled from the employer's career page. Always verify details at the source before applying.
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Lifecycle / email / CRM
“… CRM …”
Retention and reactivation programs are core here.
ABM
“… Construire et optimiser les tunnels inbound, outbound et ABM Mettre en place et orchestrer les outils …”
Account selection and 1:1 campaigns usually partner with sales.
Salesforce
“… Culture business, data-driven et orientée performance Maitrise de Salesforce et/ou Microsoft Dynamics Maitrise de l’anglais souhaité …”
SQL
“… scoring, reporting) Suivre la performance : leads, MQL, SQL …”
Queries against the data warehouse show up in this listing's stack.
MQLs
“… enrichissement, scoring, reporting) Suivre la performance : leads, MQL …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… CRM …
Why it matters here: Retention and reactivation programs are core here.
… Construire et optimiser les tunnels inbound, outbound et ABM Mettre en place et orchestrer les outils …
Why it matters here: Account selection and 1:1 campaigns usually partner with sales.
Tools mentioned
… Culture business, data-driven et orientée performance Maitrise de Salesforce et/ou Microsoft Dynamics Maitrise de l’anglais souhaité …
… scoring, reporting) Suivre la performance : leads, MQL, SQL …
Growth stack
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Step 2
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Growth Marketing New York City | cassihome | — | Onsite |
|
| Growth Marketing Lead New York City | arlo |
epsa
epsa has 2 other live roles on this site right now across 2 different role categories. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
EPSA Innovation, c’est l’alliance entre l’agilité d’une structure experte en financement de l’innovation et la force d’un groupe international leader de la performance durable.
Anciennement connue sous le nom de Sogedev by EPSA, l’entreprise devient aujourd’hui EPSA Innovation : une nouvelle identité qui reflète notre volonté de proposer une offre plus complète, plus cohérente, et plus visible au sein du groupe EPSA
Nous accompagnons les entreprises : de la start-up à la PME, jusqu’au grand groupe, dans le financement de leurs projets de R&D et d’innovation : crédit d’impôt recherche (CIR), IP Box, aides publiques, financements européens, accompagnement en fiscalité….
🚀 Au sein des business lines EPSA Innovation & Tax France, vous pilotez la stratégie de marketing opérationnel et de growth marketing.
Votre rôle : structurer les outils, les process et la data, construire un tunnel de lead generation performant et maximiser la contribution du marketing aux objectifs commerciaux.
Vos missions :
Profil recherché :
Chez EPSA tu bénéficies de :
une formation à nos métiers (approche conseil, techniques de vente, produits, relation client, suivi de la performance, CRM)
une diversité de missions
des outils digitaux pour faciliter ton travail,
une évolution de carrière : de junior, l’objectif est de passer senior puis manager et de créer ta propre équipe
operations de team building : laser game, escape game, karting, week-end de ski
un statut cadre avec fixe + variable déplafonné + prime de participation
TR + mutuelle
2 jours de télétravail/semaine
Des locaux agréables et clairs,
More to explore
Why it matters here: Queries against the data warehouse show up in this listing's stack.
Success metrics mentioned
… enrichissement, scoring, reporting) Suivre la performance : leads, MQL …
… dashboards) Structurer la gouvernance data (ciblage, enrichissement, scoring, reporting …
Worth raising before applying or in the first recruiter conversation.
01Which systems and attribution models are considered the source of truth?
Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.
02How is the relationship between paid acquisition and lifecycle structured?
Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.
03How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
Lifecycle / CRM angle
If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact
Why we suggest this: posting mentions lifecycle / email / crm.
Angle 02
Analytics / reporting angle
If this reflects your real background, emphasize: data warehouse access and tooling stack, metric definitions and reporting cadence, and attribution and forecasting accuracy
Why we suggest this: posting mentions reporting & forecasting.
Angle 03
ABM / partner angle
If this reflects your real background, emphasize: account selection and tiering, 1:1 campaigns and field events, and working closely with sales / channel
Why we suggest this: posting mentions abm.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
| — |
| Onsite |
|
| Growth Marketing Lead New York | batoncorporation | — | Onsite |
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| Growth Marketing Lead, Lifecycle New York City | garage | — | Onsite |
|
| Growth Marketing Lead (m/f/d) Berlin | buena | — | Onsite |
|
| Growth Marketing Lead, SME Moorgate London | checkatrade | — | Onsite |
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Up to two reason chips per row; the strongest match is shown first.
Apply before August 22, 2026.