Exa · Field Marketing
San Francisco, CaliforniaOnsite
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Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Partner / field marketing
“… getting right. We are looking for a Field Marketing Manager to build and scale our field …”
Partner-sourced leads and event programs are core here.
Events
“… years of B2B SaaS field marketing or event marketing experience - Proven experience building roadshows or …”
Field programs and event-based pipeline are core here.
Google Tag Manager
“… from negotiation through onsite activation ACT AS A GTM CONNECTOR - Partner with Sales, SDRs, Product …”
Pipeline
“… partner directly with Sales to drive net new pipeline and accelerate revenue through thoughtful, high quality …”
Revenue
“… Sales to drive net new pipeline and accelerate revenue through thoughtful, high quality programs. This is …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Channels mentioned
… getting right. We are looking for a Field Marketing Manager to build and scale our field …
Why it matters here: Partner-sourced leads and event programs are core here.
… years of B2B SaaS field marketing or event marketing experience - Proven experience building roadshows or …
Why it matters here: Field programs and event-based pipeline are core here.
Tools mentioned
… from negotiation through onsite activation ACT AS A GTM CONNECTOR - Partner with Sales, SDRs, Product …
Success metrics mentioned
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Field Marketing Lead, Conferences & Events New York City | garage | Field Marketing | Onsite |
|
| Field Marketing & Community Growth Munich |
Exa
Exa has 3 other live roles on this site right now across 3 different role categories. The list below shows what they’re hiring for alongside this posting.
Other live roles
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
About Exa
We raised a $250M Series C to build the search engine for AIs. Led by a16z, with existing investors Benchmark, Lightspeed, and YC doubling down, the round brings Exa's valuation to $2.2 billion. Read more
Exa is building a search engine for the AI era. Our Search API currently powers Agents, Fortune 500s and AI labs as we transform an industry that hasn’t been disrupted since the 90s. We're a largely SF-based team of ~100 from Harvard, MIT, Meta, Google Research, ex-founders & dropouts alike.
We are rapidly building the most intelligent search engine in history. We’re high agency, low-ego, and united by the feeling that this is one of the last problems worth getting right.
We are looking for a Field Marketing Manager to build and scale our field marketing engine.
You will own Exa’s highest impact in person programs across the year. This includes multi city roadshows, executive dinners, curated hosted experiences, and select third party conferences.
You will partner directly with Sales to drive net new pipeline and accelerate revenue through thoughtful, high quality programs.
This is a revenue role. You are responsible for measurable pipeline outcomes, not just registrations or impressions.
You thrive in highly cross functional environments and know how to turn a blank page into a repeatable, high ROI program.
Design and launch multi city roadshows aligned to priority accounts and industries
Define positioning, audience strategy, and content tracks
Build playbooks and templates for repeatable execution
Establish a measurement framework including pipeline generated, influenced revenue, meetings set and held, and deal acceleration
Continuously refine programs based on performance data and qualitative feedback
Serve as the dedicated field marketing partner to Sales leadership and AEs
Collaborate with Sales and SDRs to build invite lists and align on account strategy
Enable day of coverage and ensure disciplined post event follow up
Own executive dinners and curated hosted experiences that drive meaningful engagement
Research and recommend third party industry and AI focused conferences
Ensure each sponsorship has a defined objective, audience strategy, and ROI target
Manage execution from negotiation through onsite activation
Partner with Sales, SDRs, Product Marketing, Brand, and Ops
Translate business objectives into executable field programs
Provide clear performance readouts and recommendations to leadership
You are an experienced field marketer who has built programs from scratch. You do not just inherit events. You architect them.
You think in terms of accounts, opportunity stages, and revenue impact. Pipeline is your north star.
You are exceptionally collaborative. Sales trusts you because you show up prepared, think strategically, and execute.
You are highly organized and detail oriented. You can manage multiple cities, vendors, and stakeholders without dropping the ball.
You are data driven. You care about what worked, what did not, and how to improve the next stop.
You are comfortable in a fast moving startup environment where priorities evolve and programs need to adjust quickly.
Experience working with AI, infrastructure, developer tools, or technical audiences is strongly preferred.
5+ years of B2B SaaS field marketing or event marketing experience
Proven experience building roadshows or multi city programs from scratch
Demonstrated ownership of pipeline outcomes in partnership with Sales
Strong project management and stakeholder alignment skills
Clear communicator who can simplify complex plans into actionable briefs
This role is based in San Francisco and is in office. Approximately 30 percent travel will be expected for national roadshow stops and select strategic and hosted programs.
If you want to build the field engine for a generational AI company and drive measurable revenue impact, we would love to meet you!
Exa is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, creed, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability, age, veteran status, marital status, pregnancy or related conditions, criminal histories consistent with applicable law, or any other basis protected by applicable law.
More to explore
… partner directly with Sales to drive net new pipeline and accelerate revenue through thoughtful, high quality …
… Sales to drive net new pipeline and accelerate revenue through thoughtful, high quality programs. This is …
… target - Manage execution from negotiation through onsite activation ACT AS A GTM CONNECTOR - Partner …
Cross-functional partners mentioned
… third party conferences. You will partner directly with Sales to drive net new pipeline and accelerate …
Step 2
Worth raising before applying or in the first recruiter conversation.
01How are retention, activation, and reactivating-lapsed accounts measured?
Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.
02How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.
03Which partners, channels, or events most directly fill the pipeline today?
Why ask this: Triggered when partner or field marketing signals appear. Triggered by the posting’s mention of partner / field marketing signals.
Step 3
Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.
Angle 01
ABM / partner angle
If this reflects your real background, emphasize: account selection and tiering, 1:1 campaigns and field events, and working closely with sales / channel
Why we suggest this: posting mentions partner / field marketing.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
| Field Marketing |
| Onsite |
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| EMEA Enterprise Field Marketing Specialist, 12 month fixed term contract Staines, United Kingdom | purestorage | Field Marketing | Onsite |
|
Up to two reason chips per row; the strongest match is shown first.
Apply before August 21, 2026.