planetlabs · Product Marketing
San Francisco, CA; Washington, D.C.Onsite
Add to shortlist and compare later — open your saved-role workspace.
Pulled from the employer's career page. Always verify details at the source before applying.
Work location
Role read
A quick read on what this posting appears to emphasize, based on the employer description and role fields.
Worth noticing
Google Tag Manager
“… per week. Impact You'll Own: Define and execute GTM and pricing strategies to guide AI products …”
Revenue
“… use Planet's data to develop new technologies, drive revenue …”
Sales enablement
“… for non-technical buyers. Produce and maintain core sales enablement assets, getting hands-on to independently create pitch …”
Sales
“… technological futures and translate them into deeply penetrating product-market fit. Experience working with international sales team …”
Product
“… product videos, and interactive demos. Partner tightly with Product Management to secure product-market fit, utilizing data …”
Where this comes from
Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.
Tools mentioned
… per week. Impact You'll Own: Define and execute GTM and pricing strategies to guide AI products …
Success metrics mentioned
… use Planet's data to develop new technologies, drive revenue …
Responsibility patterns called out
… for non-technical buyers. Produce and maintain core sales enablement assets, getting hands-on to independently create pitch …
Cross-functional partners mentioned
… technological futures and translate them into deeply penetrating product-market fit. Experience working with international sales team …
Use this posting to prepare
Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.
Step 1
Terms in the actual posting. Use these only where they match your real experience.
Compare
Live openings that share a specialty, seniority, work mode, or channel mix with this role. Different companies are favored over same-company roles so the comparison is genuinely useful.
| Role | Company | Specialty | Work mode | Why similar |
|---|---|---|---|---|
| Product Marketing Lead Remote | code-metal | Product Marketing | Onsite |
|
| Product Marketing Manager Stockholm | tandem-health |
planetlabs
planetlabs has 4 other live roles on this site right now across 2 different role categories. The list below shows what they’re hiring for alongside this posting.
Original employer description
Reproduced verbatim from the employer. Verify everything in this brief against the source text below.
Welcome to Planet. We believe in using space to help life on Earth.
Planet designs, builds, and operates the largest constellation of imaging satellites in history. This constellation delivers an unprecedented dataset of empirical information via a revolutionary cloud-based platform to authoritative figures in commercial, environmental, and humanitarian sectors. We are both a space company and data company all rolled into one.
Customers and users across the globe use Planet's data to develop new technologies, drive revenue, power research, and solve our world’s toughest obstacles.
As we control every component of hardware design, manufacturing, data processing, and software engineering, our office is a truly inspiring mix of experts from a variety of domains.
We have a people-centric approach toward culture and community and we strive to iterate in a way that puts our team members first and prepares our company for growth. Join Planet and be a part of our mission to change the way people see the world.
Planet is a global company with employees working remotely world wide and joining us from offices in San Francisco, Washington DC, Germany, Austria, Slovenia, and The Netherlands.
About the Role:
Planet is looking for a strategic Senior Product Marketing Manager to define the go-to-market strategy, positioning, and messaging for all AI capabilities across the company. In this role, you will serve as a core strategic partner to our Product Management team, acting as the critical bridge between our edge AI development and the market. You will work closely with stakeholders across Product, Sales, Design, and Marketing to build a cohesive narrative that differentiates Planet in a crowded and noisy AI market.
This role is responsible for translating complex technical capabilities, like our geospatial AI Agents, into clear buyer value and ensuring our AI tools achieve product-market fit. On a day-to-day basis, you will deeply understand customer challenges, establish a bidirectional feedback loop to help shape the product roadmap, determine effective engagement strategies, and arm sales and marketing stakeholders with the right messaging, content, and competitive insights.
This role offers the opportunity to market groundbreaking data products and AI-powered solutions built on our unique near-daily Earth scan. Partnering closely with sales and cross-functional teams, you will have the autonomy to prioritize projects and guide key marketing functions to tell compelling stories across diverse channels.
The ideal candidate can rapidly grasp technical concepts and develop simple and effective narratives that resonate with diverse audiences. This role is expected to routinely present internally and externally at events and webinars, and should be adept at public speaking and evangelizing Planet’s mission and solutions.
This is a full-time, hybrid role which will require you to work from our San Francisco or Washington D.C. office 3 days per week.
Impact You'll Own:
What You Bring:
What Makes You Stand Out:
Application Deadline:
September 1, 2026 by 11:59p / 23:59 CET (Central European Time)
Benefits While Working at Planet:
These offerings are dependent on employment type and geographical location, based upon applicable law or company policy.
Compensation:
The US base salary range for this full-time position at the commencement of employment is listed below. Additionally, this role might be eligible for discretionary short-term and long-term incentives (bonus and equity). The final salary range is determined by job related experience, skills and location. The range displays our typical hiring range for new hire salaries in US locations only. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
San Francisco Salary Range$144,500—$180,600 USDUS National Salary Range$127,000—$158,700 USDSan Francisco Fair Chance Ordinance
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Why we care so much about Belonging.
We’re dedicated to helping the whole Planet, and to do that we must strive to represent all of it within each of our offices and on all of our teams. That’s why Planet is guided by an ultimate north star of Belonging—dreaming big as we approach our ongoing work. If this job intrigues you, but you’re thinking you might not have all the qualifications, please... do apply! At Planet, we are looking for well-rounded people from around the world who can contribute to more ways than just what is listed in this job description. We don’t just fill positions, we aspire to fulfill people’s careers, most excited about folks who are motivated by our underlying humanitarian efforts. We are a few orbits around the sun before we get to where we want to be, so we hope you’re excited to come along for the ride.
EEO statement:
Planet is committed to building a community where everyone belongs and we invite people from all backgrounds to apply. Planet is an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. Know Your Rights.
Accommodations:
Planet is an inclusive community and we know that everyone has their own needs. If you have a disability or special need that requires accommodation during the hiring process, please reach out to accommodations@planet.com or contact your recruiter with your request. Your message will be confidential and we will be happy to assist you.
Privacy Policy: By clicking "Apply Now" at the top of this job posting, I acknowledge that I have read the Planet Data Privacy Notice for California Staff Members and Applicants, and hereby consent to the collection, processing, use, and storage of my personal information as described therein.
Privacy Policy (European Applicants): By clicking "Apply Now" at the top of this job posting, I acknowledge that I have read the Candidate Privacy Notice GDPR Planet Labs Europe, and hereby consent to the collection, processing, use, and storage of my personal information as described therein.
AI in Our Interviewing Process: Planet is committed to providing an exceptional interview experience for all candidates. We currently use Metaview to better focus on candidates and less on trying to capture notes. As such, with the candidate's consent, select interviews may be recorded and include a "Planet AI Notetaker" for transcription and summarization purposes. Should an interview involve use of AI interview technologies, the candidate will receive notification and have the ability to opt out both in advance and/or real-time. Opting out will not affect one's candidacy.
Candidate AI Policy: Planet embraces Artificial Intelligence (AI) tools, and we encourage its responsible use. We understand that candidates may use various resources, including AI tools, to prepare for interviews and assessments. However, during any live interview stage or when actively completing assessments for this position, the use of AI tools—e.g. Large Language Models (LLMs), deep fake technology, etc.—is strictly prohibited unless explicitly prompted by an interviewer or assessment instructions. If you are unsure about acceptable use, please contact your recruiter for clarification. If an AI tool or similar technology is desired as an accommodation, please contact accommodations@planet.com with your request for assistance. Your message will be confidential, and we will be happy to assist you. Violation of this policy may result in disqualification of your application.
More to explore
… product videos, and interactive demos. Partner tightly with Product Management to secure product-market fit, utilizing data …
Step 2
Worth raising before applying or in the first recruiter conversation.
01How is the ICP / persona work structured between product marketing and sales?
Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.
Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.
| Product Marketing |
| Onsite |
|
| Founding Product Marketing Manager San Francisco office | plain | Product Marketing | Onsite |
|
| Product Marketing Manager HQ: San Francisco | lightfield | Product Marketing | Onsite |
|
| Product Marketing Manager New York | Modal | Product Marketing | Onsite |
|
| Customer & Growth Product Marketing Lead San Francisco, CA | gleanwork | Product Marketing | Onsite |
|
Up to two reason chips per row; the strongest match is shown first.
Apply before August 21, 2026.